Web pages don’t rank themselves. And search engine traffic doesn’t just happen on its own. In fact, behind every search engine results page, there are three key ranking factors needed to dominate search— on-page search engine optimization (SEO), domain authority, and SEO keyword research. If you’re wondering how to find keywords for SEO, you’ve … [Read more...]
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Google Search Console (previously called Google Webmaster Tools) helps you track search rankings and keep you in-the-know about site errors, security issues, and indexing problems that may impact your website’s search performance. In this post, we will show you how to easily add and verify your site in Google Search Console. Google Site … [Read more...]
No matter your industry, Twitter can be a powerful tool in helping bring users to your site. A while back I played around with my Twitter marketing strategy and saw a 400% increase in blog traffic! In this article, I’ll show you how I drove more traffic to my website through a Twitter marketing strategy. Is Twitter Marketing Really Effective … [Read more...]
If you want the pages on your website indexed quickly, then you need to understand the meaning of crawl budget for SEO. It really effects all sites big and small. But often, large sites, sites with technically errors or sites with unique URL generating features really need to pay attention here. But wait! I'm getting ahead of myself. Let's … [Read more...]
Your choice of words can be the make it or break it factor to producing a conversion for SEO. In this infographic, we take a look at words that you can use in your page titles, descriptions and headings. These terms can do a great deal to increase conversion rates and CTR! Emotion Power Words Community Power Words Persuasive Shareable … [Read more...]
Historically, press releases were meant to facilitate communication between public relations and the media—informing journalists about major events, such as launching a new product, winning a prestigious award, or announcing leadership changes. Now, it’s become an industry staple that no public relations representative should be without, albeit in … [Read more...]
Does changing a URL affect the SEO performance of a website? The short answer is yes. In fact, for years, digital marketing experts have cautioned businesses against changing their site URLs for the sake of boosting their SEO rankings. When doing so incorrectly, changing your URL will undo all your SEO work, triggering your website to plummet … [Read more...]
SEO is becoming an increasingly fragmented strategy. Between the queries and crawling, link building and optimizing, you’ll need to arm yourself with the right set of SEO tools to help you streamline your strategy. But, because SEO spans a wide array of activities from keyword research to technical audits, to backlink and competitive analysis … [Read more...]
Almost 5 billion videos are watched on YouTube every day. So how do you drive traffic to your YouTube channel? The surprising part? Only 9% of small businesses use the site for marketing. It is time for you to increase your YouTube traffic and I am going to show you how. First, if you want to learn how I almost killed all my YouTube channel watch … [Read more...]
The old adage “if you build it, they will come” doesn’t exactly apply to websites. Because no matter how much time you spend optimizing your website, it won’t be successful unless you give people a way to find it. That’s where off-page SEO comes in. This off-page SEO guide has all the techniques and strategies you need to rank #1. What We'll … [Read more...]