You’ve already optimized your website for keywords used in a typical search query. But have you optimized it for Google image search? If not, then you could be missing out on a whole lotta traffic. In this article, I’ll go over why you should make Google image search optimization an important part of your SEO strategy. Then, I’ll explain various … [Read more...]
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If you are just learning about SEO for the first time. Here are some great resources for you.
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Are you familiar with Baidu? As more and more western companies are expanding into Chinese markets, it's becoming more important than ever to consider Baidu and its role in driving relevant visits from users in China to your websites. In this article, Ignite’s Director of Strategy Chrystal Lenardson will go over everything you need to know about … [Read more...]
There's a lot of YouTube tools out there. But not all tools are created equal. That’s why I’ve put together a list of some of my favorite YouTube optimization tools, broken down by category. Read on to find out my favorites for research, competitor analysis, video creation, optimization and rank tracking, and analytics. YouTube Tools: Keyword … [Read more...]
Almost 5 billion videos are watched on YouTube every day. The surprising part? Only 9% of small businesses use the site for marketing. It is time for you to increase your YouTube traffic and I am going to show you how. Most don’t immediately associate YouTube with marketing. But that’s beginning to change. Because when it comes to … [Read more...]
Curious about the dark side of SEO? We call it black hat, and as you can guess, it's not recommended by Google and straight lace marketers alike. In this post, I'll go over 29 major black hat tactics, how to spot them, and most importantly, how to avoid them. Watch the Video or Read the Full Article Below What is Black Hat SEO? Black Hat SEO … [Read more...]
Search engine optimization best-practices are always evolving. That’s why it’s important to know about the latest trends in Search Engine Optimization in 2019. This year, it's all about: A great user experience Creating a ton of high-quality content Mobile ready and fast page speed Acquiring natural links Want more? Read the … [Read more...]
Google Maps isn’t going anywhere. And lucky for local marketers, neither is Google Maps marketing. In this post, we’re digging into what Google Maps marketing is, why it’s so important, and how local business can take full advantage of it. What is Google Maps Marketing? Over 1 billion people use Google Maps. Chances are, you (and your … [Read more...]
Are you wondering "what is SEO?" Well, then you are really new to digital marketing and I need to catch you up ASAP! In this article, we’ll do a deep dive into what SEO is, where it came from, and most importantly, why it matters so much to marketers. What is SEO: The Basics SEO stands for search engine optimization. It’s the process of … [Read more...]
Keyword research is a staple when it comes to SEO. But thanks to SEMrush’s Keyword Magic Tool, actually doing that research just got a whole lot easier. In this article, I’ll go over what the Keyword Magic Tool and how you can use it to optimize your content and SEO strategy. What is the Keyword Magic Tool? The Keyword Magic Tool is a … [Read more...]
Want to rank higher in Google? Good news: your user behavior metrics can help. In this post, Danny Conlon, Ignite Visibility Digital Strategist, walks you through what user behavior metrics are, how they affect rankings, and how you can improve yours. What Are User Behavior Metrics? User behavior metrics tell us how a user interacts with … [Read more...]