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Meta Descriptions for SEO, How to Maximize Clicks by @johnelincoln

By John E Lincoln

Meta Descriptions for SEO – Video Blog

Meta descriptions are very important for SEO. While they are not a ranking factor, they do play a big role in click through rate. Meta descriptions are about 155 characters ideally and go in the head section of your HTML. The main goal, is to get users to click. You want to make sure to use keywords in your meta descriptions, as well as avoid duplicate meta descriptions from page to page. Also, make sure you do not keyword stuff. Watch the video on meta descriptions for SEO below.

About John E Lincoln

John Lincoln (MBA) is CEO of Ignite Visibility (a 2017, 2018, 2019 and 2020 Inc. 5000 company) a highly sought-after digital marketing strategist, industry speaker and author of two books, "The Forecaster Method" and "Digital Influencer." Over the course of his career, Lincoln has worked with over 1,000 online businesses ranging from small startups to amazing clients such as Office Depot, Tony Robbins, Morgan Stanley, Fox, USA Today, COX and The Knot World Wide. John Lincoln is the editor of the Ignite Visibility blog. While he is a contributor, he does not write all of the articles and in many cases he is supported to ensure timely content.