Digital Marketing News 3/28/2026 to 4/3/2026 This week: AI search favors Reddit content, Gemini traffic growth surges, and ChatGPT hits $100M ads. Here’s what happened this week in digital marketing: 1. Reddit, YouTube, and LinkedIn Dominate AI Search Citations A new study analyzing 30 million sources reveals that AI search engines are heavily relying on…
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Twitter Advanced Search: A Key Marketing Feature on X
Twitter Advanced Search is an effective social media marketing tool that can help you find in-depth information on any topic on the platform X. Searching on Twitter with this tool will help you identify trending topics in your industry that can guide your posting and content strategy, maximizing engagement. In this blog, Mady Lewellyn, Social…
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How to Tell if a Facebook Profile Is Fake or Hacked
Fake Facebook accounts and profiles affect consumers, content creators, brands, and Marketplace users in various ways, from impersonations and driving fake engagement to scam and phishing attempts. It’s an ever-present problem, with the platform taking action on 698 million fake accounts toward the end of 2025. As such, knowing how to tell if a Facebook…
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Subdomain vs. Subdirectory: A Guide to Proper URL Structure
When deciding between subdomain vs. subdirectory formats for your URL structure, Google states that both can work. However, the right choice will depend on your website architecture, governance, and long-term SEO goals. In this blog, Jason Carleton, Sr. Director of SEO, breaks down the differences between subdomains and subdirectories, providing insights into when to use…
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Benchmark Marketing Solutions to Help Track Campaign Progress
Without marketing benchmarks, you’re simply guessing regarding the performance of your campaigns. Benchmark marketing is essential for effective campaign measurement and comparison with industry competitors. For example, if you’re an enterprise business, you’ll likely want to focus on top-of-funnel marketing, which has a 58% investment among these brands, while retailers comprise 22% of all media…
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