INDUSTRY-LEADING AUTOMOTIVE DIGITAL MARKETING AGENCY
Awarded #1 In The USA By Clutch.co.
Ignite Visibility is a highly awarded digital marketing agency with extensive experience in the automotive space. For over a decade, we have worked with auto body shops, auto repair shops, mechanics and more. We understand the nuances of each business and can bring more customers to your shop.
We’ve worked with automotive businesses of all sizes as well, from one shop to franchises of 100+. Our automotive digital marketing strategies are tried and tested. Let us know if you’re ready to bring in more customers to your business!
WHY SELECT US OVER OTHER AUTOMOTIVE MARKETING AGENCIES?
- Unmatched Expertise. Our experts blend extensive digital marketing knowledge with a deep understanding of auto businesses.
- Always Transparent. We pride ourselves on our transparency. With our detailed processes and project management, you will always know the status and progress of your marketing initiatives.
- Clear ROI. Our reporting demonstrates the profound impact of marketing campaigns on your online traffic and in-store sales. You never have to wonder if our strategy is working.
- Strategy Perfected. Boost your online presence with our automotive marketing tactics, attracting more customers, leads, and boosting sales. Each strategy is custom to your specific needs.
- Freedom Defined. No long-term contracts to tie you down. Our clients stay because we go above and beyond our promises.
- Celebrating Success Together. Join our satisfied family of over 150 clients who have experienced the transformative power of our collaboration.
AUTOMOTIVE MARKETING
IGNITE VISIBILITY AUTOMOTIVE SERVICES
SEO
Experience the power of precision with our tailored SEO approach. At Ignite Visibility, we understand the dental landscape and how to elevate your practice through expertly crafted SEO strategies. With us, it's not about visibility for visibility's sake—it's about putting your automotive marketing practice at the center of attention in front of the right audience.
PPC
Maximize your impact with our tailored pay-per-click services. With PPC, you can reach your target demographic immediately. With our data-driven approach, we ensure every dollar spent translates into meaningful engagement and potential automotive leads.
SOCIAL MEDIA
We're not just creating posts—we're creating connections. Our curated social media strategies give your practice a human voice, fostering trust and building relationships with potential automotive clients on the platforms they frequent most.
EMAIL MARKETING
We leverage the intimate, direct nature of email, delivering carefully crafted messages that resonate with your automotive clients. Every email we send is a unique opportunity to create a deeper connection with your customers.
CRO
We see beyond clicks—we strive for conversions. We refine every aspect of your digital experience to convert casual browsers into dedicated automotive clients, maximizing your business's growth potential.
CREATIVE SERVICES
We believe your business deserves more than generic design—our creative team crafts a unique visual identity that encapsulates your essence. With Ignite Visibility, every design choice is a reflection of the care and expertise you bring to your automotive clients.
OUR AUTOMOTIVE MARKETING PROCESS
STEP 1
Audit Existing Program
STEP 2
Develop a Comprehensive Local SEO Strategy
STEP 3
Develop a Strategy For Reaching People at All the Right Moments
STEP 4
Paid Advertising
STEP 5
Deliver Monthly and Quarterly Reports
STEP 1:
Audit Existing Content
During this first step, our expert content marketing team will audit your existing content and plan. We will see what is resonating with your audience, what isn’t, and what needs a little bit more work.
STEP 1
Audit Existing Program
Before we can dig in, we need to know where your digital marketing strategy stands. Our marketing experts will work with your team to define your business goals and, from there, develop a set of KPIs to help us measure our marketing strategies against your desired outcomes.
While goals and KPIs are unique to every business, for automotive companies, they’ll likely include ranking for specific local-intent keywords, increasing reviews, website traffic, sales, and new leads.
STEP 2
Develop a Comprehensive Local SEO Strategy
Local SEO is essential to automotive marketing, as your target audience is your local community. Our experts will develop a comprehensive local strategy that includes local-intent content, citation building, optimizing for Google My Business, and applying schema.org markup to enhance your appearance in the search results.
STEP 3
Develop a Strategy For Reaching People at All the Right Moments
Autoresponders, emails, and bots that treat every customer the same way are no longer working. Successful automotive companies are looking to the e-commerce industry as a success story and embracing personalized communication strategies to drive engagement on digital channels.
We’ll help you design a comprehensive marketing strategy that aims to deliver customers the right content at the right time, on their preferred channel.
STEP 4
Paid Advertising
Based on our initial findings, we’ll put together a working strategy for marketing your business to potential buyers. This means we’ll identify the best ways to reach your audience—paid social, Google Ads, YouTube ads, and even more traditional methods like billboards or radio ads.
STEP 5
Deliver Monthly and Quarterly Reports
We keep our clients in the loop with monthly and quarterly reports that show you exactly where we’re focusing our efforts and the impact each strategy has on your performance.
FAQS
LEARN MORE ABOUT IGNITE VISIBILITY AUTOMOTIVE MARKETING SERVICES
Automotive marketing is all about promoting your auto body repair shop or another automotive business with a comprehensive strategy.
Through effective automotive marketing, you can rise above the competition and ensure your target audience with a combination of ads and content that reach people on all relevant platforms. For car dealerships, a digital marketing strategy should include local SEO, Google Ads, paid social media placements, content marketing, and engaging social channels. As you begin to assess your options, make sure you ask questions about how the agency gets the results they promise.
To get the most from your automotive marketing, it’s best to work with experienced professionals who know how to market these types of businesses.
If you want to bring in more traffic to your auto body shop, garage, or another automotive business, you can do so with the right online marketing strategy.
One way to go about this is to develop solid SEO strategies that help you rank organically on Google and other search engines. To supplement these efforts, you can connect with audiences through digital ads, high-quality content, and social media engagement, among other channels.
Targeted social media ads generate brand awareness while retargeting people who have visited your website in the past but haven't purchased, preventing leads from going cold.
The other thing to consider here is that most people that buy new cars aren’t going to turn into repeat customers. While your marketing strategy should also include retargeting past customers with upgrades and trade-in offers, car dealers should focus on improving their reputation through review-generating tactics and creative referral programs.
Video marketing remains one of the most crucial marketing channels for the automotive industry.
You can use video marketing to create compelling ads that promote your business online to supplement commercials. You could also create videos showing employees at work behind the scenes or educational videos with DIY tips and other info that make you an industry authority.
Put simply, the best marketing strategies will depend on your specific business needs, but there are many potential strategies that can get you the results you want.
To get the best results from your marketing efforts, consider developing SEO (including local SEO), PPC ads, social media ads, social media engagement, and content marketing to create a holistic campaign that truly works.
Insights from Automotive Marketing Company Experts
Learn more about the best practices and strategies driving digital marketing performance for automotive companies in 2023.
Check out these top-performing articles for tips and tricks sourced from years on the job.
How Long Does SEO Take in the Automotive Marketing Industry?
It’s essential for auto companies to have a powerful SEO strategy in order to land at the top of the search engine results page. But how long does that really take? Our automotive digital marketing agency is here to break down the steps and speed up the process, helping you rank higher and increase your conversions.
What is SEO?: How to Improve Your Auto Body Shop's SERP Ranking
When it comes to automotive digital marketing, there are a lot of moving parts! One of the most important parts is SEO. In this article, our digital marketing agency experts will break down everything you need to know about using SEO to increase your SERP ranking.
Technical SEO: Find Out Why Your Automotive Digital Marketing Isn’t Working
There’s more to SEO than keywords and alt text. Find out more about technical SEO and how it could be stopping your auto body shop's digital marketing from succeeding.
How to Craft the Perfect Local SEO Strategy for Your Auto Body Office
One of the most important aspects of automotive digital marketing is your local SEO strategy. If you want more people to find your auto body shop, learn our experts’ top tips now.
How to Rank 1st on Google: What Every Auto Body Shop Needs to Know
Statistics show that the first few spots on a SERP get the most clicks. We asked our automotive digital marketing agency professionals the best tips to get your auto body shop front and center, in front of the audience you really want.
The Best Multi-Location SEO Strategy for the Automotive Industry
Having multiple locations means a marketing strategy that targets each one. However, that can be time consuming and costly. Read our blog now to learn more from our automotive digital marketing experts about how to create a strategy that will boost your SERP ranking without taking up all of your free time.
Paid Media AI: How a New Technology Could Change the Way the Automotive Industry Does Marketing
Want to take your paid media campaigns up a notch? Take a look at how AI is revolutionizing paid media in the auto body digital marketing space.
What is Pay-Per-Click Advertising?: How PPC Could Improve Your Automotive Digital Marketing ROI
Thinking about getting into the world of pay-per-click advertising? Read this article from our automotive digital marketing company experts on how to make PPC work for you.
How to Switch from Universal Analytics to GA4: What Every Automotive Digital Marketer Needs to Know
GA4 is going to take your Google Analytics to the next level. Read this article to see how dental digital marketing professionals are suggesting you manage the switch from Universal Analytics to GA4.
How to Use Instagram for Your Auto Body Business: 22 Tips to Promote Your Business on Social Media
When it comes to digital marketing and reaching new audiences, Instagram can be a great tool. Read this article from automotive digital marketing professionals about how you can use Instagram successfully to increase your client load and see a higher ROI on your marketing spend.
Why Your Automotive Business Needs Social Media Marketing
Reach new audiences and increase your client list through high-value social media marketing. Read this article to learn more about why our dental digital marketing experts say social media is the way to go.
The Ultimate Guide to Email Marketing Strategy for the Automotive Industry
Are you ready to reach your customers exactly where they are? Try email marketing! Read this article to learn why auto shop digital marketing agencies say email marketing is the best way to connect with your clients.
Email Service Providers, Software, & Tools for Auto Body Shops
Get more out of your email marketing strategy by using the right tools, service providers, and software. Read this article to learn what tools auto body digital marketing agency professionals are recommending and why.
Email Marketing Metrics: Which Ones Should Your Automotive Shop Be Tracking?
Keeping track of your email marketing metrics is a key to finding success with this type of marketing. In this blog, our digital marketing experts will explain which email marketing metrics you should be tracking and why.
Unlock Your Auto Body's Potential: A Complete Guide to CRO Marketing
Your automotive shop's website could be the key to improving your client retention rates as well as finding new patients. Check out what our auto body digital marketing professionals have to say about CRO marketing and optimizing your website.
How to Create the Highest Converting Landing Page in the Automotive Industry
Your work doesn’t end once your potential new clients hit your landing page. Now you have to keep them invested! Read more about what our automotive digital marketing experts are doing to create the highest landing page in the auto industry.
What is a Good Click Through Rate for the Auto Industry?
Are your click-through-rates (CTR) what they should be? In this blog, our auto digital marketing experts will explain how to measure your CTR, why it matters, and how to raise it.
How Can Color Psychology Transform Your Auto Marketing Strategy?
Studies have shown that up to 90% of snap judgements are made on color alone. Read this article to learn more about why digital marketing experts say that color psychology could be negatively affecting your marketing strategy.
5 Creative Design Tips to Use in Your Auto Shop's Brand Marketing
Looking to refresh your automotive digital marketing? Check out this article to learn more about the 5 creative design tips experts are recommending to future-proof your brand marketing.
The 10 Most Disastrous Web Design Mistakes Auto Digital Marketers Make
Designing a website takes a lot of time, effort, and strategy. Check out this article to learn what design elements automotive digital marketing agency experts suggest avoiding if you want to improve your SERP rank.