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DIGITAL PR SERVICES TO GET MORE EYES ON YOUR BRAND
LEVERAGE THE RELATIONSHIPS WE'VE BUILT WITH MEDIA, ONLINE INFLUENCERS AND BLOGGERS TO DRIVE VISIBILITY BY FEATURING YOUR OWN BRAND WHERE CONSUMERS SPEND MOST TIME.
We'll email qualified businesses within one business day
IGNITE VISIBILITY IS A HIGHLY AWARDED DIGITAL PR COMPANY
Digital PR Services Include
Media Outreach & Relations
Our digital PR services experts will combine the right mix of media outreach and media relations to help build a stronger brand image and increase brand awareness in your industry.
Media and Blogger Outreach
Getting on the right blog or landing in the right media outlet can make all of the difference in your brand's PR. Our team will target media and bloggers across a wide variety of industries and languages to make sure your brand gets in front of the right audience.
Influencer Partnerships
Our digital PR experts will collaborate with influencers in your space to help you connect with audiences on a deeper level. These influencer partnerships will help you connect with your audiences, understand their needs and create more relevant campaigns.
Community Outreach
Our team will oversee all community development initiatives. We will plan, develop, and implement programs that will both promote your brand and benefit your community.
Copywriting
Let our team of creative and powerful writers craft copy that will send the right messages to your audience using your voice and tone. We can also assist with the messaging involved in creating contenting marketing strategies and linkable assets to help further grow your brand awareness.
Regional Marketing
Consumers receive information more willingly when it is presented to them in their native tongue. Not only will this show appreciation to your audience, but it will also work to create trust between you and your customers and help them better understand what you offer.
Media Pitching and Content Pitching
Our digital PR services specialists seek out publications, media outlets, journalists, reports, bloggers, and editors to pitch your brand and content to. Well-written media and guest content opportunities will work to build digital PR, create relationships, and build your audience.
Digital PR for All Industries
We have a deep understanding of many different industries including automotive, home services, healthcare, finance and more. We also work with a variety of business models, including franchise businesses, subscription models, service-based, and product-based companies.
WHY WORK WITH US?
- Nationally Recognized. Our excellence in our services is not merely self-proclaimed; we've earned top spots on numerous industry lists, marking us as a leading digital PR agency in the United States.
- Various Industries. We work with 150+ clients across a wide range of industries, including home services, automotive, insurance, healthcare, and more!
- We pride ourselves on transparency. With our detailed processes and expert project management, you will always know the status and progress of your marketing campaigns.
- We're not about abstract tactics. Instead, we dive right in, shaping quantifiable, achievable goals from day one.
- Compliance and Creativity. We adhere to Google and FTC Guidelines, using 100% white hat strategies to build backlink profiles.
- Clear ROI. Regular reporting will always make clear the return on your investment in Ignite. Never wonder if your marketing is working or not.
- Custom Strategy. We don't believe in one-size-fits-all solutions. We create, specifically for you, an all-encompassing strategy tailored to your brand's marketing goals.
- Strategic Blueprint. With over a decade of experience, we know how to infuse industry best practices into your brand’s digital marketing blueprint to find the success you’re after.
WHAT SETS OUR DIGITAL PR COMPANY APART
Our Digital PR company has over 100+ 5-star reviews. Read them here. We’ve also won multiple industry awards, including Top digital marketing company in the US.
Our digital marketing company has a solid track record of delivering exceptional results, with numerous success stories to showcase our expertise. Read them here. Ignite Visibility has worked with over 200+ clients including top businesses like Tony Robbins, 5 Hour Energy, Sharp Healthcare, Fix Auto USA and more.
We’re more than just a Digital PR company doing outreach. We focus on a comprehensive strategy that encompasses media outreach and relations, blogger and influencer outreach, community building, copywriting, and user experience to maximize your online visibility and organic growth. Beyond that, we integrate with other channels like social media, email marketing, paid search and more.
We prioritize your return on investment (ROI) and strive to generate meaningful results that positively impact your bottom line. Our strategies are designed to increase organic traffic, improve conversions, and drive revenue growth.
One of the most critical factors in choosing a digital marketing company is how they measure campaign performance. While some digital PR companies apply the same generic reports to every account, Ignite Visibility builds detailed analytics and comprehensive reporting on the key performance indicators (KPIs) that matter to your business. This enables you to track the progress of your campaigns and make informed decisions based on data-driven insights.
Our company has also fully embraced the switch to GA4 and capabilities to ensure you have the optimal setup and tracking in place to make informed decisions.
Open and transparent communication with our clients is important to us. Throughout the digital PR process, we keep you informed about the progress, results, and any adjustments made to the strategy.
Weekly or bi-weekly call check-ins ensure you’re always in the loop. Our project management on Monday.com also gives you direct access to our roadmap and progress
At our Digtial PR agency, we prioritize understanding our clients' challenges, objectives, and target audience to craft and execute successful strategies. By maintaining a low employee-to-client ratio, we ensure that each account receives ample time and attention. This enables us to develop a digital PR strategy that aligns with your brand values and caters to your audience's intent. With a dedicated specialist assigned to each client, we continuously monitor brand mentions, industry trends, and the competitive landscape. This proactive approach allows us to swiftly identify and seize emerging opportunities, maximizing the effectiveness of your digital PR campaign.
In the quickly-evolving search landscape, staying ahead of the game is crucial. That's why our team of digital PR experts is committed to embracing innovation and keeping up with the latest industry trends, algorithm changes, and best practices. (Read our latest blogs from our experts here).
We understand that digital PR is not a one-size-fits-all approach, and what worked yesterday may not be effective today. By continuously staying informed and adapting to the rapidly changing digital landscape, we ensure that we employ the most effective and innovative techniques to boost your search rankings. You can trust us to be at the forefront of industry developments, enabling your business to stay competitive and achieve sustainable growth in the dynamic online environment.
The Leader in Digital Marketing
About Our Company
Ignite Visibility was established in 2013 by John Lincoln and Krish Coughran. We're based out of San Diego, CA, but now have clients and employees around the world. Learn more about us here.
We're more than just a digital PR company. Our comprehensive services span across various channels, including PPC, Social Media, Email Marketing, Creative Solutions, Web Dev, Conversion Rate Optimization, Data Analytics and more.
We specialize in putting together unique, cross-channel digital marketing plans together that will help businesses reach their goals. Are you ready to win?
FAQS
LEARN MORE ABOUT OUR DIGITAL PR SERVICES
Digital PR, or digital public relations, is the strategic management of a brand’s reputation and online presence through a variety of channels, including media relations, reputation management, influencer collaborations, link building, and more.
If you want to be successful in the digital marketplace, they are! People are going to talk about your brand, you might as well make sure it’s something you want them to say.
While both types of PR aim to protect and manage a brand’s reputation, traditional PR focuses on traditional media opportunities such as newspapers, television, or radio. Traditional PR tends to focus on a larger audience. Digital PR is usually a bit more granular. It focuses more on providing contributing efforts in establishing, building, and maintaining your brand and your company leader’s reputation as a thought leader and industry expert. Working hand-in-hand with an SEO expert, digital PR services also work to increase a brand’s SEO metrics and improve its online visibility.
It sure does! Digital PR services should go hand-in-hand with your SEO strategy. Oftentimes, when your digital PR and SEO are integrated correctly, it will increase your SEO results and SERP rankings significantly. Having strong and cohesive SEO and digital PR strategies will result in benefits such as building brand and website authority, driving organic traffic to your site, increasing organic visibility, and improving brand awareness.
Expert Digital PR Agency Videos
THESE VIDEOS DESCRIBE THE FOUNDATION OF OUR STRATEGIES
In these training videos, John Lincoln and other expert Igniters cover exciting topics in search. Watch these videos to learn and get a look at the thought leadership which has allowed us to be ranked as the best digital marketing company in the nation by Clutch.co. These videos are updated weekly, so make sure to subscribe. Check out our YouTube Channel here.
Masterclass: 3 Strategies to Get Media Placement
11 Tools to Find Influencers Online
Insights from Our Digital PR Experts
We update our blog weekly so you can learn about the best practices and strategies driving performance in 2024. Check out these top-performing articles from our thought-leaders!
Using Off-Page SEO Strategies to Dominate Search and Build Authority
VP of Digital PR, Morgan Thorp, delivers insights for off-page SEO tactics. Learn how SEO services expand beyond the on-page optimizations into engagement, visibility, and PR backlinks.
How to Integrate Your Digital PR and SEO to Amplify Your Brand Reach
The goal of Digital PR is to increase authority and exposure by actively building up your brand's backlink portfolio. When it comes to strengthening your SEO strategy and boosting your SERP rankings, a solid Digital PR plan has tons of benefits. In this blog,our Digital PR expert, Lauren Roberts, will tell you how to pair digital PR and SEO to find success for your business through increased visibility and brand recognition.
What Is The Real Value Behind NoFollow, Sponsored, and UGC Links?
We all know dofollow links are the most popular links in SEO, But what about the other types? In this article, James Gibbons, describes the differences between nofollow links, sponsored links, and user-generated content (UGC) links. Learn from our digital PR agency expert which links are the most important for your overall SEO strategy.
PR vs. Marketing: what's the Difference? (And Does it Matter?)
Digital PR and marketing go hand in hand. Often, the two are grouped as synonyms, but marketing professionals everywhere know that is NOT true. Learn about the differences between the two services and the individual strategies you can use to reach your overall business goals.
The Most Important Linkable Assets for Your Digital PR Campaigns
It's no secret that certain types of content gain more links and shares than others. Yet, striking the golden balance between being link-worthy and shareable assets can be difficult. In this article, Theresa Bass, Digital PR expert, unmasks the different types of linkable assets that'll have reputable sites linking back to your pages.
How to Build Ecommerce Links With Testimonials & Product Reviews
Product reviews and testimonials can be an excellent way to encourage people to link to your website, but it’s not just about getting links. It’s also about building trust and credibility with potential customers meaningfully. In this guide, Lauren Roberts discusses the steps digital PR agencies can take to leverage product reviews and testimonial link building.
A Guide to Implementing Effective Digital PR Campaigns
Digital PR is similar to traditional public relations, only it focuses on spreading your news on the web. Tactics used in a digital PR campaign include content marketing, social media communications, search engine optimization, and expert reviews and commentaries. Learn how to create and implement a successful digital PR campaign that will have everyone talking about your business – in a good way!
What is HARO?
A "Help A Reporter Out" is a strategy both brands and journalists use to strengthen their reputations, build connections, and increase their coverage. So, how can you use them to your advantage to boost your brand awareness and increase your SEO rankings?
How to Find the Proper Prospects for Outreach Campaigns
Believe it or not, all your brand awareness, lead generation, and conversions won't just come to you. You have to reach out—which is why you need to get used to finding prospects. Our digital PR agency is ready to simplify prospecting and make it work for you, by finding and vetting prospects that qualify your leads.
Contact us at Ignite Visibility today to
learn more about how we can put our digital
marketing expertise to work for you.