Did you know that 50% of Americans use voice search every day? With digital assistants and smart speakers, those looking for products, services, and solutions need only ask a question. That’s why voice search optimization should be part of your SEO strategy. In this blog, our Senior Digital Marketing Strategist, Monique De Leon will walk…
Google EEAT: Guidelines and Strategies
Ever wondered if your online presence is shaped by what you EEAT in SEO? Well, when it comes to Google and its ranking factors, that just might be the case. Let’s define what is EEAT, unravel its significance and discover how to craft content that’s SEO-proof with a touch of EEAT magic. Ready to…
What Is YMYL Content? How to Optimize Your Content to Meet Google’s Guidelines
In case you don’t have enough SEO-related acronyms to keep track of, here’s one more: YMYL. That stands for “Your Money or Your Life.” In this article, I’ll go over what you need to know about YMYL pages and how to rank for them. What We’ll Cover: What is YMYL? How Does Google Rank YMYL…