Upcoming Events & Past Digital Marketing Webinars
You don't want to miss our upcoming events. This year we're covering everything from Conversion Rate Optimization to Digital PR. Be sure to click the links below to save your spot and register for these free marketing webinars.
Recent Digital Marketing Webinars
View our recent webinars below. Also, check out our YouTube, where John Lincoln releases weekly videos.
2025 Digital Marketing Webinars
Are you ready to dominate Google Ads in 2025? In this must-watch webinar, Ignite Visibility partners with Google to break down the latest AI-driven marketing strategies for franchisors, franchisees, and multi-location businesses. Join John Lincoln, Evan Trevers of Google, and Meghan Parsons as they explain how to maximize your success with paid media.
2024 Digital Marketing Webinars
Affiliate Marketing Strategy
Join John Lincoln, CEO of Ignite Visibility, as he hosts an enlightening conversation with Kevin Osborne, CRO of Acceleration Partners—one of the leading affiliate marketing agencies in the United States. In this insightful webinar, they dive into the untapped potential of affiliate marketing and how it can seamlessly integrate into your broader marketing strategy. Kevin shares expert advice on creating a successful affiliate marketing channel that complements and enhances your other marketing efforts.
Google AI Overviews
In Ignite Visibility's webinar, John Lincoln CEO and SEO expert is joined by Jen Cornwell, VP of SEO, and Danny Conlon, VP of Marketing to discuss... Google's AI Overviews! The SEO team will cover what Google AI Overviews are, how you can rank for them, and how you can use generative engine optimization to improve your rankings, and more.
2023 Digital Marketing Webinars
Facebook Conversions API
In this webinar, Meghan Parsons, SVP of Paid Media at Ignite Visibility, is joined by Rohith Bhatia from Meta, and both Simon Poulton and Javier Rodriguez from Ignite. The panel will discuss: what Facebook CAPI is, how it works, why it's important and more.
Unlock the Secrets to Running the Perfect Paid Media Ads for Local Businesses in 2024
In this free webinar, we'll cover case studies, how to implement smart optimization for search and targeting, and measurement tactics to drive business outcomes. Then we'll walk you through additional campaign types (PMax, LSAs and more) to dominate the SERPs and give you access to our key methodologies and tools! John Lincoln is joined by Meghan Parsons and Ryan Cox, our in-house paid media experts to cover the importance of a proper paid media strategy.
AI-Powered Ads in 2023 with a Human Touch (Ignite Visibility & Google)
AI is all the rage right now. Not only does it simplify workflows, it will help you reach the most valuable audiences with the best content. In this webinar, Evan Trevers, Strategic Agency Manager at Google joins Megan Parsons, Ignite Visibility's VP of Paid Media and John Lincoln Ignite Visibility CEO to give you the inside scoop on AI. By the end of this webinar you will understand the evolution of AI and walk away with actionable strategies to test right now, to improve your overall digital marketing strategy.
An Inside Look at Performance Max Campaigns (PPC Webinar)
If you're not investing your time and money into Performance Max Campaigns, you're probably missing out. In this masterclass, Ignite Visibility PPC expert Logan Schiff is joined by John Lincoln to bring you an inside look from an expert perspective on PMax campaigns. Watch this video to learn how to set up Performance Max Campaigns, why they are essential for your PPC campaigns, and why Google rolled them out.
2022 Digital Marketing Webinars
How to Get Media Attention (& The Web's Most Powerful Backlinks) to Your Website This Holiday Season
What if your brand was featured in some of the biggest publications on the internet? In this online webinar, our Digital PR experts Morgan Dixon, Lauren Roberts, and Madison Hoffman will teach you white-hat Digital PR strategies to help you land in the top publications for your industry. John Lincoln, a digital marketing expert, rounds out the conversation with an outstanding Digital PR strategy he's been using for years to get the most powerful backlinks.
Why Google Analytics 4
Google Analytics 4 is a new system that will set us up for a new world of measurement, bringing marketers exciting new features. In this webinar, John Lincoln is joined by Wylie Stilwell, Director of Business Development Analyst Team and Mezar Chakwa, Director of Analytics and Technology. The trio will discuss the importance of setting up GA4 now, the new features you need to take advantage of, and finally, they will provide you with access to the launch plan they've created for clients.
Cybersecurity, Financials, and Digital Marketing? Why All 3 Are Critical to Your Brand's Future
More marketing tools and new tech means more opportunity for data breaches and the loss of company revenue. In this webinar, Ryan Saathoff, President of the Computer Admin, will walk you through some of the most important financials for any business. Then Digital Marketing expert John Lincoln will share the importance of linking your digital marketing strategy to your financials. Finally, Kevin Fronczek will share specific steps you need to take to protect yourself and your company from cybersecurity threats.
The 4-Step System to Turn Your Website Traffic Into Conversions
Join us to effectively increase your leads and sales by getting the traffic you already have, to actually convert. Randy Anderson, CRO expert, and Danny Conlon, Director of Product Management, are joined by John Lincoln to teach you how to make data-driven decisions that drive conversions and build lasting customer relationships.
The Most Advanced SEO Webinar of All Time
SEO continues to grow more and more complicated. In this Advanced SEO Webinar, John Lincoln is joined by SEO experts Jen Cornwell, Alan Bush and Mordy Oberstein to cover 20+ SEO strategies to give your website rankings a boost.
2021 Digital Marketing Webinars
How to Launch a Winning Video Strategy and Increase Conversions
In this hour-long webinar, John Lincoln is joined by Jen Cornwell, Director of Social Strategy, Carl Bivona, Director of Social Media, and Oscar Lutteroth, VP of Creative and Web Development, to bring you a training that will teach you to confidently create videos that will rank for each channel - even if you've never taken so much as a selfie before.