With law’s high average client value, SEO is even more important than other industries. Even low-volume keywords can pay off if the searcher is looking to spend a lot on legal services. So in this article, you’ll learn everything about SEO for law firms—what it is, why it matters, and how to master it. Plus,…
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Digital Marketing News 9/12/2022 – 9/16/2022 This week: Adobe acquires Figma, YouTube wants you to make money with Shorts, and Google has yet another update rolling out. Here’s what happened this week in digital marketing. Abode Buys Figma Adobe recently purchased rival Figma in a deal worth $20 billion. Figma offers design software that runs…
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Google’s Helpful Content Guidelines state that the algorithm aims to reward content that is original, helpful, written by people, and written for people. So its clear quality content reigns supreme. But, let’s face it: not everyone is an amazing writer. In fact, most people don’t even consider themselves “good” writers. While it helps to have…
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What We’ll Cover: Choosing the Right Audience for Your Facebook Video Ads Creating Facebook Video Ads for Every Stage of the Funnel Facebook Video Ad Specs Facebook Video Ads Best Practices Top 5 Facebook Video Ads Examples Marketers slate almost 60% of their digital ad budgets towards video. One of the most engaging ad mediums,…
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What We’ll Cover: The Business of 2022: Holiday Marketing Why Your Business Needs a Holiday Marketing Strategy Examples of Successful Holiday Marketing Campaigns How to Create a Holiday Marketing Campaign Holiday Marketing Email Mistakes to Avoid Bonus: Holiday Marketing Tips from Ignite Experts Despite recession fears, this year’s holiday sales will be a slam dunk…
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