This week: Snap, Inc. has some new announcements, Amazon launches Instagram for shopping, and wait until you see how much native ad buying has increased in the past year. Here’s what happened this week in digital marketing. Introducing Amazon Spark: Instagram for Shopping! This past week, Amazon announced Spark, a social shopping feed. Spark can be found within the Amazon app. It’s objective isREAD MORE
If you’re interested in ranking a website with the major search engines, you’re going to need the assistance of tools. Lucky for you we complied an extensive list of the best tools on the market. Watch a video on top SEO tools or read the full article below. There are simply too many numbers to crunch, statistics to analyze, and metrics to follow for youREAD MORE
The use of Personal Assistants as a tool for search is on the rise and represents a new frontier for SEO. In this blog, we discuss why Personal Assistant Search Optimization (PASO) is vital to the success of your company. “Hey Siri, find a great gourmet restaurant near me.” That statement, spoken out loud, is an example of a modern-day search query. People are increasingly turningREAD MORE
Though it may be considered the dinosaur of the digital marketing world, e-mail is still one of the most effective ways to reach your audience. But in order to be effective, it has to be done right. The term ‘email marketing’ doesn’t paint the prettiest picture. For most, it goes hand-in-hand with ‘spam’, ‘unsubscribe’ and inboxes littered with unread messages. But we want to change that. TheREAD MORE
Google for Jobs has big implications for websites in this sector. On one level it could hurt market share and on another level, if they leverage Google for Jobs correctly, it will result in more traffic. The phrase “Just Google it” now applies to jobs. The company announced its new Google For Jobs feature at May’s annual I/0 for software developers. The new search featureREAD MORE
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