Digital Marketing News 2/3/2025 to 2/7/2025 This week: Google CTRs hit new lows, Google unveils AI-powered phone assistant, and a new Instagram update may be coming. Here’s what happened this week in digital marketing: 1. Google CTRs Hit New Lows A new analysis of 10,000 informational intent keywords found that both organic and paid click-through…
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A Guide to Email Marketing Software Solutions
When it comes to building a real connection with your target audiences, email marketing remains one of the most effective strategies.According to recent statistics, 87% of brands state that email marketing is a crucial part of their overall success. It also has the potential to achieve a high ROI, with businesses earning an average of…
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Benefits of Geofencing for Digital Marketing Strategies
If you want to connect with your target audiences based on their location, geofencing is one of the most effective strategies you can use. Using geofencing technology, you can send locally targeted ads, promotions, and other content to people where they’ll truly resonate. In this blog, Briana Miller, Ignite Visibility’s VP of Paid Media will…
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Grow Your Business With Multi-Location Marketing Campaigns
For businesses that plan on expanding to new locations and successfully managing each, multi-location marketing is everything. These campaigns can help your business thrive and sustain your current business while driving long-term growth. In this blog, Mark Hite, Director of Franchisee Sales & Marketing, will provide an overview of multi-location marketing and discuss some strategies…
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Top Monthly SEO Tasks to Help You Stay on Top of Search Results
SEO is hard work. It takes a consistent effort to pay off. Some SEO tasks are better suited for your monthly-to-do list because consistent application is the best way to reap the benefits. So, what are the essential monthly SEO tasks for content optimization? In this blog, our Senior SEO Strategist, Tanisha Mitchell, will go…
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