This week: Google rolls out its new January 2020 Core Update, the California Consumer Privacy Act gives Californians newfound control over their data, and a new report reveals that USPS, Amazon, and Google are the most trusted brands in the country. Here’s what happened this week in digital marketing. Google Rolls Out its January 2020 Core … [Read more...]
Here is my early analysis of the Google January 2020 update. The Google January 2020 update was a big one! I mean, just check out these charts! We can see that Algoroo has marked it as one of the biggest updates in the last few months, even bigger than the recently-released BERT update. Algoroo has identified the following winners … [Read more...]
Chatbots are making serious waves in the marketing scene. And if your business hasn’t at least thought about what a chatbot could do for you - don’t worry: I’ve got you covered. In this post, I’m breaking down the best chatbot examples by industry, and how they can benefit multiple types of businesses. What Is A Chatbot? A chatbot is a … [Read more...]
If you're an e-commerce or retail brand interested in influencer marketing, you need to pay attention to rewardStyle and LiketoKnowIt. The platforms have the power to transform your online presence, and in this article, I’ll walk you through exactly what they are, how they work, and why you need them. What We'll Cover: An introduction to … [Read more...]
Question & Answer schema, also know as Q&A or FAQ schema, gives you more real estate in Google! And it might even help with voice search... In this article, we'll dive into all you need to know about schema and how you can add it to your site. What You'll Learn: What schema is What question and answer schema is An Example of … [Read more...]
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