5 PPC Company Strategy Points to Bring up in Your Next Meeting

If you’ve outsourced your PPC strategy then you should be certain that the company you hired is practicing all the latest tactics to maximize your return on investment (ROI). If you haven’t questioned your PPC company in a while, then now is a great time to start asking questions about how the company is contributing to your bottom line. When it ... Read More

Why Retargeting Growth Should be a Blogging KPI

Retargeting is an excellent way to further build brand awareness, increase your conversions and give potential customers additional chances to close the sale. If it’s not already a part of your overall online marketing strategy, you’re losing market share to competitors. It’s also a great way to promote the blog that you use for content marketing ... Read More