How to Build Links Like an SEO Company
Brian Dean knows a thing or two about digital marketing. After all, he’s responsible for the meteoric rise of SEO powerhouse Backlinko. In this edition of Ignite University, he reveals how he built a multimillion-dollar business, generates thousands of links, and has created a YouTube channel 200,000 subscribers strong.
Voice Search SEO: What the Best SEO Firms Won’t Tell You
Voice search represents the new frontier for marketing. But it’s still early days, and most SEO companies aren’t yet making it a priority. We think that’s a mistake. That’s why in this guide, we’re giving you a no-holds-barred guide to all things voice search, from how it’s changing marketing to how content is ranked and optimized.
How to Get More Traffic From Google Image Search
If you’re not optimizing your images for search, you’re missing out on an incredible opportunity to get more site traffic. Not only do users just like images, but Google has been increasingly prioritizing its emphasis on images with new features like AMP Stories and Google Discover. Because of that, the best internet marketing companies know that a solid SEO strategy needs to include image optimization. Read on to find out how you can get more traffic from image search.
Baidu SEO: How to Optimize for Baidu
Baidu is the king of search in China; the equivalent of Google when it comes to internet searching and marketing across the sea. In other words, it’s a pretty big deal. Regardless of your location, if you’re not optimizing for Baidu, you’re missing out on a huge market share. In this article, Director of Strategy Chyrstal Lenardson goes over everything you need to know about Baidu optimization.
Black Hat SEO: 29 Techniques You Need to Beware Of
Black hat is infamous in the world of SEO. As the name implies, it’s the dark side, full of tactics intended to trick search engines and manipulate a page’s rankings in the search results. And it’s strictly against most search engine’s rules. The best way to makes sure you’re not participating in any black hat business is to beware of all the tactics that could land you in hot water. This article covers 29 of the most prevalent black hat tactics and how you can avoid them.
New Study: Shift in Online Marketing Revealed
Ignite Visibility recently released a new survey of 300 marketers in 5 different revenue brackets to determine how budgets would be allocated going forward between online and offline marketing. The results? Surprising, to say the least. Access and download the full study here.
What is SEO? The Full Rundown
For anyone who’s wondered what exactly SEO is, this one’s for you. After all, without a great answer, SEO companies like ours wouldn’t exist. But we’re going a step further and digging into where SEO came from, how it’s evolved, and why it still matters today.
SERP Guide for 2019
Want better rankings in 2019? Then you need to do your homework. Whether you’re going it alone or thinking of hiring an SEO firm, be sure to familiarize yourself with some of the newer features you’ll find in the SERPs in the coming year.
Search Engine Optimization in 2019
SEO went through some major changes this year. If you want to keep up (and trust me, you do) do yourself a favor and read our updated guide. As one of the best SEO companies in the country, we take pride in delivering cutting-edge strategies and implementing tried-and-true practices like the ones you’ll find in this guide.
The Yoast SEO Plugins You Should Be Using
If you run a WordPress site, you’re probably using Yoast SEO – and if you aren’t, you’ll want to get on that ASAP. In this post, Ignite’s Director of Strategy Chrystal Lenardson will walk you through some of the settings you should be using to get the best results.
SEO Tactics to Retire
SEO has changed a lot over the years, and as any good SEO company will tell you, your tactics need to change with it. Not everything that worked a decade ago is still effective – and in some cases, can even hurt your site. Here are 12 SEO tactics that need to go.
How to Build the Best SEO Team
When you’re hiring an SEO team, you want to make sure all the key spots are covered. As a top SEO firm, we’re no stranger to structuring effective SEO teams. Here’s what an ideal team at an agency level should look like.
SERP Features Guide 2019
Have you started optimizing for SERP features? They’re the new top spots in Google, and if you’re not already, you need a strategy to start claiming them. In this article, I’ll go over 9 the top SERP features and how you can optimize your content for them.
Which Rich Results Should You Be Using?
As the best SEO companies know, rich results are a must these days. For anyone unfamiliar, rich results are enhanced results that show up in the search engines. They can show things like businesses hours, product prices, product availability, sitelinks, etc. Wondering which ones are the best for your industry? Give this article a read.
SEO Isn’t Dead. Here’s Why
People have been claiming SEO is dead for as long as I can remember. But as long as searching – whether it’s on a mobile device or through a digital assistant – SEO isn’t going. But it is changing. Here’s what you can expect from SEO in the future.
How to Speed Up Your Page Load Time
Slow load times can have a big impact on your SEO. Not only will users be turned off by it, but Google has stated that page speed is a ranking factor – and a slow load could hurt your rankings. That’s why in this article, I walk you through the exact process my SEO company uses to increase page speed
How to Get Better Campaign Results Through SEO Tests
Want the best results possible form your SEO campaigns? Then you need start running SEO tests. Most SEO companies will run a variety of tests, including everything from testing content tweaks to implementing new technologies, to help them decide what works best for each business. This article will give a run down of a few of my favorites.
Local Strategies That Every SEO Company Should Practice
How can you tell if a Local SEO agency is worth hiring? Answer: because that company uses strategies that have a track record of success. In this article, I’ll walk you through 15 of the best local SEO strategies that top companies use. If you can’t afford to hire an SEO firm at this time, you can always use these strategies yourself.
Expert Content Syndication Strategies Only the Top SEO Companies Use
Looking for a way to get more eyes on your content? If so, then you should follow the example of some of the best SEO services when it comes to content syndication. This article covers the top syndication strategies. You’ll also learn about the different content syndication networks.
Advanced Guide to Video SEO
Are your video campaigns giving you subpar results? If so, then it might not be a problem with the videos. It could be that you need to follow a few sound optimization strategies. This article covers video SEO concepts used by almost every reputable SEO firm.
Guide to Google My Business Search Engine Optimization Strategies
If you have a local shop, then you should also know how to optimize your Google My Business page. This article covers the top strategies used by almost every SEO company. It’s written by Chrystal Lenardson, who’s the Director of Strategy at Ignite Visibility. Even if you’re an experienced SEO strategist, you’ll find actionable insights.
Learn These SEO Company Hacks for Targeting Search Queries
How would you like to get more from your search traffic? If so, then you need to look at how to target search queries. This article will walk you through the different types of queries. It will also cover top search strategies used by the best SEO services.
Rank Higher For “Near Me” Searches With These Simple Steps
As any SEO firm can tell you, when it comes to local SEO, you need to be ranking high for “near me” searches. Think about it: when a user searches for something local, they usually include “near me” in the search. So if you want your business to be seen, you need to be ranking higher for those searches. Here’s how to do it.
Improve Your Dwell Time (And Your Rank)
Even the best search engine optimization company in the world can’t help your site improve rank if visitors aren’t hanging around. That’s why you should pay attention to dwell time, an important metric that shows how long people stay on a website once they arrive. This article offers several tips on how keep people interested in your site.
Improve Your Rank by Boosting Your Domain Authority
The best SEO agency in the country can only do so much to improve your search rank if your site has a low Domain Authority (DA). If you’re unfamiliar with DA, it’s a metric developed by Moz that predicts how well a site is likely to rank. The good news is that you can take steps to boost your DA. This article explains how.
Here’s How Your Site Can Land in a Featured Snippet
SEO companies are always looking for ways to land client websites in featured snippets. If you’re unfamiliar with featured snippets, they’re the enhanced search results that you see at the very top of the SERPs. Obviously, that’s prime digital real estate for marketers. This article lists several ways you can put your site in a featured snippet.
What Is An H1 Tag, and Why Does it Matter for SEO?
The h1 tag is an important HTML attribute that has a big impact. Some companies don't even take the h1 into account regarding SEO services, while other feel it is the most important item you can focus on! In this article, we do a deep dive into the h1 tag and discuss how to use it for SEO.
Search Engine Optimization Specialist: A Hiring Checklist
You are ready. It is time. You are going to finally hire that search engine optimization specialist. Well, before you do make sure to take the time to read this article. Do they have a track record of success, so they ask the right questions and do they use the latest tools? These are just a few of the things to consider.
How To Use 301 Redirects
301 redirects are so important for a SEO to use. Usually, the best SEO firms will develop redirect maps for clients and maintain that part of their web environment. In this article, we cover everything you need to know about 301 redirects and the web.
New Google SSL Requirements And SEO Agency Requirements
Google is making it so anyone who wants to rank in their search engine needs to update to the latest SSL version. This is important. Good news, if you work with a website development company or a top SEO they will probably alert you about this and take care of it for you. Either way, check with your firm.
Learn SEO Basics From The Best
Search engine optimization companies put out a lot of misinformation. This causes problems for those looking to rank. Often, people will waste time and resources doing this that don't work. In this article, we give you a list of the best resources to learn the basics of SEO.
Off-Page SEO - How To Generate 1,000+ Links
At Ignite we are experts at off-page SEO. In this article, we cover how you can increase your external links and get ranked higher. With these strategies in your back pocket, you can expect higher domain authority, more traffic and better rankings.
Negative SEO: How To Spot It
Negative SEO can really hurt your business. The best search engine marketing company will usually have a monitoring program for clients, to ensure they don't run into any negative SEO issues. In this article, John Lincoln covers all the different ways you can be hurt by negative SEO.
The Million Dollar Question: How Long Does SEO Take?
Every one has a different answer... SEO takes a year, SEO takes 3 years, SEO takes one day! The real answer to how long SEO takes is in this video. It covers the unique aspects of search engine optimization.
Guide to the Google Peguin Update
Ignite Visibility has cleaned up many Google penalties from other companies. It is not a fun process, but something we plenty of experience in. In this article, we cover the Google Penguin update. This is a link penalty that websites get when they build too much anchor text to their website.
How to Get First Page Rankings in Google
Want to rank on the first page of Google? In this article, we will teach you exactly how to do it. Really, you only need to do 5 steps. Those steps are determine the keyword, create an amazing piece of content, get a backlinking strategy going... Read the rest in the post.
The Perfect Formula for SEO Copywriting
Copywriting is so important to marketing, but it is also important to SEO. In this article, we give you the perfect formula for writing copy that ranks in Google. This is the same strategy our search marketing agency uses with clients and for our own blog.
Follow These 19 Steps To SEO Optimization That Gets Amazing Results
Do you want to feel pure joy in life? Well, then you probably want to reach this blog post which provides 19 SEO optimization strategies that will get your business big results. This post covers everything from installing Google Analytics to sites to robots.txt files and more.
Local SEO Tips For Multi-Location Businesses
Local SEO companies are different than a national or international SEO company. There are actually different strategies for each one. Our company is one of the best at local SEO. In this blog, we give you some of our favorite tips on the subject.
3 Best Ways To Get SEO Results
What if there were only 3 things you could do to get results in Google? Well, these would be the strategies. Learn the 3 most important items in search engine optimization now. Item number one is probably the most important.
How To Do SEO For B2B Websites and Drive Leads
In most cases B2B based business models need leads, opposed to eCommerce and branding. Not all cases, but most. In this article, we cover how to drive leads with search engine optimization services that have been proven, based on our experience and testing.
32 Important Technical SEO Issues You Should Know
Technical SEO is a specialty in digital marketing that is highly sought-after. Websites large and small often have little errors that can significantly hold back their traffic growth. Examples would be robots.txt issues, incorrect international optimization, canonical tags in the wrong place, etc. In this post, our SEO agency covers issues we often see.
How Social Media Really Affects SEO Company Strategy
Social media came just after SEO, but it has many similar qualities and is an important part of digital marketing. Social media actually does influence website rankings in many ways. If social media increases branded searches, generate links or results in page getting indexed, that can play a role. This post covers this and more. It also gives specific facts pulled from online.
How To Do Search Engine Marketing in YouTube and Get More Traffic
There are many people talking about video lately. Consumers are gravitating to it more and more online. Naturally, they want to use video to drive traffic. In this article, we cover some actionable tips to increase traffic from and in YouTube.
Internal Linking Structure and SEO
Internal linking strategy is very important. It often results in great lifts in rankings for clients. This video covers what internal linking is, how it works and much more. Learn how the best SEO company does internal linking from John Lincoln now.
Selecting The Best Search Marketing Company (Here Is How)
In this article we cover 50 veteran tips for selecting a SEM company. Pick the wrong company and you could get burned. Pick the right company and you could see massive results! Learn everything you need to know to make the right decision.
How To Target Keywords With Content Marketing
If you target terms incorrectly on your website, you will not rank for anything. That is why John Lincoln, CEO of Ignite Visibility, wrote this post and created a video. Get educated on on the ins and outs of targeting keywords in content marketing now.
The Difference Between SEO and Search Engine Marketing Companies
SEO and SEM are two different things. In this article and infographic, we show you the difference between the two. For example, some companies do SEO and do not do all of search engine marketing. Learn more now.
Learn Law Firm Search Engine Optimization
The best SEO consultants know that search strategies should be different for every industry. Law firm optimization is no different. In this post, we explore how attorneys should be approaching getting ranked. There is a big emphasis on local for most of these companies. In addition, there are many different keyword segments that need to be looked at. With over 1,300,705 lawyers in the United States, this is a massive market for search and highly competitive.
How Is Bing SEO Different Than Google?
Bing is different than Google when it comes to SEO! However, if you are talking to an SEO company who cannot tell you the different, you better run. In this video and article, we cover how Bing and Google differ. Most marketers are surprise to hear this information.
You Need Links For SEO, Here Are 70+ Resources
Some Bing and Google SEO companies only focus on link building. Truth be told, links are a very powerful ranking signal and can really help on their own. While that is the case, Ignite Visibility has a more well rounded strategy that incorporates all the aspects of search. That being said, links are critical. So here is how you can get them.
23 Experts Share Link Building Success Stories
There are some really creative ways to build links online. In this article, we hear from 23 experts on the ways they like to create links online. Methods range from basic to advanced and we think you will really enjoy the unique perspectives. These are 100% white hat methods.
Building Links with Guest Posts (The Right Way)
Link building with guest posts can be a good practice or it can create website spam. There are clear rules that you need to follow, otherwise, you could be setting up your website for disaster. In this article you will learn the subtleties of using guest posts to acquire backlinks and improve your rankings.