Search engine optimization best-practices are always evolving. That’s why it’s important to know about the latest trends in Search Engine Optimization in 2019. This year, it’s all about: A great user experience Creating a ton of high-quality content Mobile ready and fast page speed A great user experience Acquiring natural links Want more? Read the…
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3 Google Maps Marketing Tips That Drive Outrageous Traffic
Google Maps isn’t going anywhere. And lucky for local marketers, neither is Google Maps marketing. In this post, we’re digging into what Google Maps marketing is, why it’s so important, and how local business can take full advantage of it. What is Google Maps Marketing? Over 1 billion people use Google Maps. Chances are, you…
What is SEO (And Does It Still Matter?)
Are you wondering “what is SEO?” Well, then you are really new to digital marketing and I need to catch you up ASAP! In this article, we’ll do a deep dive into what SEO is, where it came from, and most importantly, why it matters so much to marketers. What is SEO: The Basics SEO…
The Insider’s Guide to the The Keyword Magic Tool
Keyword research is a staple when it comes to SEO. But thanks to SEMrush’s Keyword Magic Tool, actually doing that research just got a whole lot easier. In this article, I’ll go over what the Keyword Magic Tool and how you can use it to optimize your content and SEO strategy. What is the Keyword…
How To Unlock The Power Of Google Trends For Marketing
Have you used Google Trends? Even if you have, you may not be familiar with all the ways it can help your marketing – and trust me, it’s a lot. In this article, I’ll go over how you can use Google Trends in multiple ways to improve your strategy. Google Trends is a super cool…
User Behavior Metrics: How They Impact SEO
Want to rank higher in Google? Good news: your user behavior metrics can help. In this post, Danny Conlon, Ignite Visibility Digital Strategist, walks you through what user behavior metrics are, how they affect rankings, and how you can improve yours. What Are User Behavior Metrics? User behavior metrics tell us how a user interacts…
2019 Google SERP Features Guide (9 You Have To Know)
Are you ranking for SERP Features? If not, you want to be. In this article, I’ll cover the top SERP features, and how you can optimize your content for each. First, Why SERP Features? In case you’re a little behind the marketing curve, SERP Features are the new #1 in Google. In some cases, they’re…
How to Structure Your SEO Team (A Foolproof Formula)
Building an SEO team can be overwhelming. But I’ve got you covered. In this post, I’ll go over the key members of an SEO team, what they do, and how they can work together most effectively. I’m no stranger to websites. In fact, I’ve worked on hundreds, and in each case, the strategy for the…
12 Old School SEO Tactics That Are Hurting Your Site
Let’s face it. What worked in 2005 doesn’t work anymore. That includes your VCR, your bubblemint green iPod Mini, and that Motorola Razr V3. The same is true for your website code and SEO. Today we’re going to review some outdated practices that need to be struck from your website immediately. 1. Keyword Stuffing I…
Complete On-Page SEO Checklist (Updated 2019 Guide)
Things have changed. You need an on-page SEO Checklist that speaks to that. In this article, I’ll walk you through a checklist for effective on-page SEO in 2019. What is On-Page SEO Checklist? Moz defines it like this: “On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn…
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