Are you wondering if YouTube ads are right for your business? How do YouTube Ads Work? In this article, I'll go over ad formats, when to use them, and how to assess whether YouTube is right for your brand. Here's your YouTube advertising guide. What You'll Learn: Why YouTube is critical for advertisers The different YouTube ad … [Read more...]
How to Get Free Subscribers on YouTube with This 1 Hack
Curious about how to get more YouTube subscribers and increase engagement with your online videos? You can do that with a simple YouTube trick. All you need to do is make use of a simple feature you may be ignoring. What We'll Cover: The #1 YouTube subscriber trick: the End Screen How to qualify to add an End Screen How to add an … [Read more...]
Google Video Markup: New Tools to Help Your Videos Stand Out
At Google's latest developer conference, Google I/O 2021, they announced some new ways content creators can get more eyes on their videos. This includes two new types of structured data. The latest Google video markup features are clip markup and seek markup. How do you use video clip markup and seek markup for SEO? Let's uncover the … [Read more...]
YouTube Earnings Metrics RPM and CPM: What Are They?
Wanna know how much cash you’re taking to the bank from all YouTube monetization methods? Now, YouTube has a metric for that. Even better: the metric shows you the revenue you’re earning relative to video views. Let’s take a deep dive into the new feature. New YouTube Metric Shows Producers How Much They’re Earning YouTube Revenue Per Mille … [Read more...]
The Full Guide To YouTube Ad Specs
YouTube is without a doubt the most commonly used video site, with one-third of all internet users watching millions of videos that combine to result in billions of views. So, if you're advertising on the platform, it's important that you get it right. In this article, we’ll cover YouTube ad specs and all the options for advertising on the … [Read more...]
YouTube Launches 4 New Studio Features that Boost Viewer Experience
Here’s some good news if you’re into video marketing: YouTube announced the release of four new features that will help you promote your brand online. You can use some of the new enhancements right away. Others will roll out over the next few weeks. Let’s take an in-depth look at each of the YouTube studio features in detail. See When Your … [Read more...]
How to Easily Translate YouTube Videos in New Languages
A little while back, I was on a client call and I got stumped. Yep… It happens. The client wanted to know how they should go about translating YouTube videos. After doing a little research, here's what I came back with. What We'll Cover: The benefits of translating YouTube videos Translating your YouTube captions Translating your … [Read more...]
How to Use YouTube to Drive Traffic to Your Website
YouTube, of course, is the second most-visited website in the world, second only to Google. YouTube videos bring some serious SEO benefits including more ranking opportunities and--thanks to the thumbnail art and video carousels, a lot more visibility than your average result. In this article, I’m going to show you some ways that you can turn … [Read more...]
How Much Does Social Media Influencer Marketing Cost?
Wondering how much influencer marketing really costs? To answer that, you need to really dive into the scope of the campaign. In this post, I’ll share some tips and guidelines to help you determine what your influencer campaign should be costing you. What We'll Cover: Is influencer marketing ever free? Factors that influence costs: … [Read more...]
19 Tips to Grow Views, Impressions, and Drive More Traffic to Your YouTube
Almost 5 billion videos are watched on YouTube every day. So how do you drive traffic to your YouTube channel? The surprising part? Only 9% of small businesses use the site for marketing. It is time for you to increase your YouTube traffic and I am going to show you how. First, if you want to learn how I almost killed all my YouTube channel watch … [Read more...]
