We talk a lot about expanding reach and connecting with more consumers, but how will we connect with them if we don’t speak their language? Translating our content, especially our YouTube videos, is often overlooked, but it’s one of the most important ways to expand your reach and make your videos more accessible. In this…
About Katya Shakarian
The Most Popular Pins on Pinterest – What Makes Them So Great?
Can the most popular pins on Pinterest teach you how to improve your own marketing? They sure can! In this blog, Katya Shakarian, Social Media Manager at Ignite Visibility, will discuss why Pinterest matters to marketers and how you can learn how to turn popular pins on Pinterest into clicks and conversions for your brand….
Do You Need Instagram Subscriptions? Everything You Need to Know
If you’re looking for ways to grow a loyal Instagram following, it’s worth it to incorporate Instagram Subscriptions into your marketing strategy. This tool gives you numerous features to help you connect more directly with your audience. Learn all about the IG subscription model and how you can drive subscriptions with this guide from Ignite…
User-Generated Content: How to Connect With Your Audience & Grow Engagment
Ever wonder how your favorite brands get their most enthusiastic fans talking online? The answer is user-generated content, also known as UGC. In this blog, Katya Shakarian, Social Media Manager, dives deep into the world of UGC, explaining what it is, how to leverage it, and showcasing some creative examples to inspire your brand’s strategy….
Why Your Business Needs to Post More Video Content
Video content has always been a big part of social media. After all, YouTube is the second most popular social media platform with over 2.5 million users a month. Add YouTube’s consistent popularity to the rise of TikTok, Instagram Reels, and Facebook Stories, and you can easily see how video content is transforming the social…
How to Grow on Social Media: Consistency is Key
Most businesses use social media. But most do it wrong. Sure, they might create great content. Yet they miss the most important part of how to grow on social media: consistency. Why Consistency Matters on Social Media When people think about consistency on social media, they usually think of how frequently they post. But consistency…