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Home / Archives for YouTube

YouTube Thumbnail Specifications and Creation Guidelines

January 28, 2026 by Josh Rohr

It’s important not to underestimate the importance of the YouTube thumbnail for every video on this streaming platform. At the same time, you might not be sure how to perfect your thumbnails and generate the right response with them. An effective YouTube thumbnail can encourage more users to click on your videos, leading to more…

A Guide on How to Get More Views on YouTube

January 7, 2026 by Josh Rohr

Things change constantly in the world of social media. One important constant? YouTube. With over 2.7 billion monthly active users, it’s one of the most promising platforms available. In this blog, Josh Rohr, our Senior Social Media Strategist, will share tips on how to find success on YouTube by increasing your impressions and views. Let’s…

YouTube Shorts: A Comprehensive Guide for Digital Marketers

October 27, 2025 by Josh Rohr

Think you need to focus on long-form YouTube content? Think again! YouTube Shorts receive roughly 70 billion views – a day! These videos appeal to many younger users, with most falling between the ages of 25 and 34, and they work for many brands, particularly those in the fashion, beauty, consumer goods, real estate, and travel…

Break Language Barriers: Why Translating Your YouTube Videos is a Good Idea

December 2, 2024 by Katya Manoukian

We talk a lot about expanding reach and connecting with more consumers, but how will we connect with them if we don’t speak their language? Translating our content, especially our YouTube videos, is often overlooked, but it’s one of the most important ways to expand your reach and make your videos more accessible. In this…

YouTube Hacks Showing You How to Get More Subscribers on YouTube

November 13, 2024 by Ashley Nigro

Want to learn how to get more subscribers on YouTube with ease? Some free YouTube subscriber hacks can help grow your following and boost overall engagement with your videos and channel. In this blog, Ignite Visibility’s Senior Social Media Strategist, Ashley Nigro, will go over how to get subscribers on YouTube with some effective, proven…

How to Run YouTube Ads That Maximize Your Reach

October 1, 2024 by Scott McCutchan

Knowing how to run YouTube ads can help you take full advantage of this invaluable paid media channel.Recent innovations in YouTube ads, including YouTube Shorts and enhanced targeting, have revolutionized this channel, helping you establish a strong connection with your audiences with the right approach. In this blog, Ignite Visibility’s Director of Paid Media, Scott…

YouTube Specs: All You Need to Know About YouTube Video Specs

May 25, 2023 by John Lincoln

YouTube remains the most popular video streaming platform. In fact, over half of internet users visit the site daily, generating billions of views.  So, if you’re advertising on this platform, it’s important to get it right. In the following article, we’ll review YouTube ad specs and the options available for advertisers on YouTube.  What We’ll…

Top Video Marketing Trends for 2023 You Need to Know

May 17, 2023 by Oscar Lutteroth

If a picture’s worth a thousand words, how many is a video worth? A million? A billion? Well, we won’t attempt to quantify it—but let’s just say it’s a lot. So let’s cut to the chase: in 2023 if your business isn’t capitalizing on video marketing, it’s the digital equivalent of going dark. Why Video…

15 Tactics to Create YouTube Engagement

November 2, 2022 by John Lincoln

With approximately 2.6 billion (yes … BILLION) users, it’s no wonder that businesses and brands are loving the exposure they get through YouTube videos. The one downside? There are over 51 million YouTube channels. If you want to get seen on this platform, you have to put the work in. Here are 15 different out-of-the-box…

How We Broke 10 Million YouTube Views: A Case Study

June 29, 2022 by John Lincoln

We broke 10 million views on YouTube.  In this article, I’ll break down the 11 steps we took to get there – and how we plan to grow even faster.  How to Get Views on YouTube Let’s start with what we did right.  Here are the steps we took to increase YouTube traffic and engagement. …

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