Can the most popular pins on Pinterest teach you how to improve your own marketing? They sure can! In this blog, Katya Shakarian, Social Media Manager at Ignite Visibility, will discuss why Pinterest matters to marketers and how you can learn how to turn popular pins on Pinterest into clicks and conversions for your brand….
Influencer Marketing Strategy: Guide to Building Successful Partnerships
Influencers get their name from what they’re good at: influencing others across social media. They have strong connections with audiences that you might struggle to reach with other marketing channels. In this blog post, Sr. Social Media Strategist, Ashley Nigro, will do a deep dive into this channel to help you develop the perfect influencer…
Micro-Influencer Marketing: The Complete Guide With Benefits, Tools and More
With digital marketing, you always have to keep your eye on the next big trend. In this case, it’s micro-influencer marketing. In this blog, Josh Rohr, the Senior Social Media Strategist will show you how micro-influencers could deliver maximum benefits for your brand. What You’ll Learn: What is a Micro-Influencer? Influencers vs. Micro-Influencers Benefits of…
How to Use Pinterest for Your Business: Set Up Guide for Business Owners
If your business isn’t on Pinterest yet, now’s the time! In this blog, Mady Lewellyn, a Social Media Manager at Ignite Visibility, will explain why so many brands are discovering success by posting content on the popular visual discovery engine and how you can use Pinterest for business, too! What We’ll Cover: What is Pinterest…
User-Generated Content: How to Connect With Your Audience & Grow Engagment
Ever wonder how your favorite brands get their most enthusiastic fans talking online? The answer is user-generated content, also known as UGC. In this blog, Katya Shakarian, Social Media Manager, dives deep into the world of UGC, explaining what it is, how to leverage it, and showcasing some creative examples to inspire your brand’s strategy….
In-House Marketing vs Agency: Which One is Better?
Feeling overwhelmed by the in-house marketing vs agency marketing debate? We hear you! Let’s sort through the pros and cons of both in-house teams and agencies to help you find the perfect marketing partner who’ll fuel your brand’s long-term success. What You’ll Learn: Should You Hire An In-House Marketing Agency? Should You Hire a Digital…
Finding Influencers: Tips and Tools to Secure Partnership
The term influencer comes with some cultural baggage—which is likely why many in the B2B space use “thought leader” instead. If there’s a niche within a community, influencers are calling the shots and driving the trends. For brands, this means getting in with the right influencer can expose your brand to a whole new pool…
5 Steps For Launching A Successful Facebook Advertising Campaign
Successful Facebook advertising is more than just posting a cool graphic. There’s a lot to think about when developing your advertising strategy, namely, understanding Facebook’s specific rules and steps to ensure your ad’s success. In this article, we’ll go over why to advertise on Facebook, the benefits of Facebook advertising, the reasons why people’s ads…
Facebook Business Manager for Multi Location Brands
Are you a business juggling multiple locations and wondering how to effectively manage multiple Facebook pages under one account? Dive into the world of Facebook multi location businesses with this comprehensive guide! We’ll walk you through all the steps to streamline your social media strategy. Here’s What We’ll Cover Who Needs a Facebook Page (&…
How Social Media Impacts Your SEO Strategy
How social media affects SEO has been a big topic of conversation amongst digital marketers for quite some time now. While the answer used to be clear “it doesn’t,” as social media has grown and SEO has evolved, the role of social media in an SEO strategy has also shifted. In this article, we’ll discuss the…