In a world where 280 characters can cause a scandal, start a revolution, or make us laugh till we cry, Twitter is a dominant force. With 368 million daily active users, it’s evolved into a buzzing hub of information exchange, news dissemination, and meme creation. Twitter’s blue checkmark, a symbol of authority and authenticity, has…
Best Times to Post on Facebook in 2023
What is the best time to post on Facebook in 2023? Simply put—when your audience will see it. Finding the best time to post on the platform can increase your engagement, your reach, and even your sales. In this article, I’ll break down how to find the times that work best for both your brand…
How to Post on LinkedIn: 30 LinkedIn Post Examples and Ideas
LinkedIn is one of the hottest social platforms on the market right now. Not only can you build an epic personal brand, but you can also represent your company or organization. In addition to personal benefits, LinkedIn offers serious digital marketing perks. Using LinkedIn for business can help you scale your company’s growth, hire the…
How to Use Advanced Twitter Search to Find What You Need Fast
Want to find the most relevant information possible on Twitter? Then you need to use Twitter Advanced Search. In this guide, I’ll break down everything about the social channel’s advanced features and how you can use them to improve your business. What You’ll Learn: How Twitter Advanced Search Differs From Regular Search How To Access…
How to Use Instagram for Business: 22 Tips to Promote Businesses
Wondering how to promote on Instagram? Look no further. I’m walking you through 22 steps to a successful Instagram strategy. You can also watch this video if you like, where I talk about how I got my first 10,000 followers. What We’ll Cover: Create a business profile Leverage hashtags But don’t overuse them Follow accounts…
How to Increase YouTube Views (20 Tips to Boost Traffic)
Almost 5 billion videos are watched on YouTube every day. So how do you drive traffic to your youtube channel? How to Increase YouTube Views When learning how to increase your YouTube views, you have to understand the difference between impressions and views. Impressions account for how many times viewers saw your thumbnail. This doesn’t…
9 Brands Using Social Media Storytelling the Right Way
Successful brand storytelling is a key component in social media marketing. How to tell it? That’s up to you. But in case you need a little inspiration, here are nine brands that have excelled in the art of social media storytelling. What We’ll Cover: Why storytelling is important to brands Examples of brands using storytelling…
How to Increase ROI from Social Media Marketing
In digital marketing, ROI is a big discussion. After all, why would a brand continue to put time and money toward a campaign if it isn’t achieving the ideal results? While it can be pretty easy to figure out your return on investment for things like email marketing, promotional codes, and sales, understanding your social…
Why Your Business Should Post Video Content
Video content has always been a big part of social media. After all, YouTube is the second most popular social media platform with over 2.5 million users a month. Add YouTube’s consistent popularity to the rise of TikTok, Instagram Reels, and Facebook Stories, and you can easily see how video content is transforming the social…
Scroll-Stopping TikTok Trends to Expand Your Business Reach
You need fun, high-quality content to build a following on TikTok—boring content won’t cut it. While building a brand profile can be tough, it’s not impossible. Some struggle to get an audience, but others build massive engagement and brand authority thanks to their creativity. You can earn that success too. All you need is consistency,…