Facebook Messenger bots may be the latest and greatest tech on the marketing scene, but that doesn't mean they're a good fit for every brand. So, how do you know if they're right for you? In this article, you'll find out. What You'll Learn: Who should (and shouldn't) use Facebook Messenger bots Who can use Facebook Messenger bots … [Read more...]
15 Innovative Dental Marketing Ideas To Grow Your Practice
Good news... As experts in dental marketing, we are going to teach you everything you need to know in this post. Let's get started. What’s the best way to bring new customers to your dental practice and keep? How do you keep happy customers coming back - and build your reputation in your community and online? In this post, we’ll share all … [Read more...]
How Much Does Social Media Influencer Marketing Cost?
Wondering how much social media influencer marketing costs? To answer that you need to really dive into the scope of the campaign. In this post, I’ll share some tips and guidelines to help you determine what your influencer campaign should be costing you. Social Media Influencer Marketing Overview The first thing to understand is that there … [Read more...]
Facebook Mobile Ad Updates Means Smaller Space for Marketers
Facebook update alert! Fresh off the heels of its annual F8 Conference, Facebook has a few changes in store for advertisers. Here’s everything you need to know. The Facebook Ad Changes For those unaware, Facebook unveiled an updated design at it’s April Conference. The new interface, coined FB5, was designed to be simpler, faster and … [Read more...]
How to Dominate the Instagram Search and Explore Page Fast!
Instagram is the search engine to watch right now. With over 1 billion monthly active users and no signs of slowing down, it's becoming an essential avenue in any marketing strategy. In this post, I’ll go over how Instagram search page works and how to own Instagram search hashtags. You’ll learn the difference between the Search bar and Explore … [Read more...]
Should Your Brand be Using IGTV for Marketing?
By now, you’ve probably heard of IGTV. Instagram’s answer to YouTube hasn’t quite gone viral just yet, but IGTV presents another opportunity for brands to engage, educate, and entertain their audience. In this article, I’m going to go over some of the reasons why you may want to start fine-tuning your IGTV strategy, before everyone else joins … [Read more...]
How to Use Twitter Trending Topics to Boost Your Brand
Tired of the same old social strategy? Time to step it up with Twitter Trending Topics. In this article, I'll show you how to find and use trending topics relevant to your brand. What You'll Learn: What Twitter Trendings Topics are How to better tailor your topics How to incorporate trending topics into your strategy How to … [Read more...]
The Secret to a Successful Facebook Ad Strategy (That No One Tells You)
Facebook is far more than just a social platform. For marketers, it's become an ideal avenue to conduct serious business (or at least, run some serious ads). In this article, I'll let you in a little-known Facebook ads strategy that will help secure the best leads for your business. What You'll Learn: Where to start your Facebook ad … [Read more...]
Social Media Trends: The 6 That are Here to Stay
It’s not always easy to keep your finger on the pulse of the latest social media trends. Some come and go, while others show some real staying power. Keep reading to check out our predictions and learn how your brand can get in on the action early. The Trends: Influencer Marketing Transparency Stories The unpolished … [Read more...]
The Top 17 YouTube Tools to Level Up Your Video Optimization
There's a lot of YouTube tools out there. But not all tools are created equal. That’s why I’ve put together a list of some of my favorite YouTube optimization tools, broken down by category. Read on to find out my favorites for research, competitor analysis, video creation, optimization and rank tracking, and analytics. YouTube Tools: Keyword … [Read more...]
