If you're an e-commerce or retail brand interested in influencer marketing, you need to pay attention to rewardStyle and LiketoKnowIt. The platforms have the power to transform your online presence, and in this article, I’ll walk you through exactly what they are, how they work, and why you need them. What We'll Cover: An introduction to … [Read more...]
What Is The Best Time To Post On Facebook? (The Full Answer)
What is the best time to post on Facebook in 2020? Simply put: when your audience will see it. Finding the best time to post on the platform can increase your engagement, your reach, and even your sales. In this article, I’ll breakdown how to find the times that work best for both your brand and its audience. What is the best time to post on … [Read more...]
Most Popular Pins On Pinterest (See The Best Pinterest Pins)
What are the most popular Pins on Pinterest? And more importantly, what can brands learn from them? We'll cover all that and more in this article. What You'll Learn: The Pinterest demographic breakdown Why Pinterest matters to marketers What makes a Pin popular How to find trending topics The most popular Pins by … [Read more...]
10 Social Media Marketing Mistakes to Avoid
Marketers have been using social media to boost brand awareness, generate leads, and increase conversions for years now. But to get the most out of what these platforms have to offer, you need to steer clear of a few social media faux pas. In this article, I'll dig into some of the worst offenders and why you should avoid these mistakes at all … [Read more...]
How Much Does Influencer Marketing Cost?
Wondering how much influencer marketing really costs? To answer that, you need to really dive into the scope of the campaign. In this post, I’ll share some tips and guidelines to help you determine what your influencer campaign should be costing you. What We'll Cover Is influencer marketing ever free? Factors that influence costs: … [Read more...]
How to Go Viral in 9 Simple Steps
So you want to go viral? While many brands dream of creating the next big splash in social media, most are resigned to the fact that virality is reserved for celebs and big-name brands. But that isn't the case, and this article I'll walk you through what makes a post go viral, and how you can increase your odds of creating viral … [Read more...]
Ultimate Guide to Infographic Distribution
Ultimate Guide to Infographic Distribution What better way to learn about how to distribute an infographic than to look at an infographic itself! Enjoy! You’ve got a striking infographic design that’s ready to be shared on the internet. Infographics are a plum opportunity for a boost in exposure because they’re aesthetically appealing, fun to … [Read more...]
How to Dominate the Instagram Explore Page Fast!
Instagram is the search engine to watch right now. With over 1 billion monthly active users and no signs of slowing down, it's becoming an essential avenue in any marketing strategy. In this post, I’ll go over how the Explore page works and how to own hashtags that will get you noticed. You’ll learn the difference between the Search bar and … [Read more...]
The Beginner’s Guide to TikTok Marketing
Familiar with TikTok? The social platform is exploding in popularity, and even if you don't participate on the social platform yourself, that doesn't mean it's not a good fit for your brand. In this article, I'll break down TikTok and the marketing opportunities it holds for brands. What We'll Cover: An overview of the TikTok platform … [Read more...]
The Ultimate Guide to Content Marketing
Going into 2020, content marketing has gone beyond buzzword, proving it has serious staying power. A solid content strategy remains one of the most effective tactics you can use to drive traffic to your site and nurture visitors into customers. In this guide, I’ll go over what content marketing means today, as well as the strategies, tools, and … [Read more...]
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