If you want to be successful in the digital space, you need a plan to get noticed and grab traffic from Google. In this article, I’ll go over 4 tried-and-true strategies that will boost your views and get your website some easy Google traffic. 1. Google Trends to Increase Google Traffic Being on the…
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Google My Business: How to Create High Ranking, Eye-Catching Google Posts
As a leader in the industry, Google is constantly evolving. One of those evolutions included introducing a new feature a few years ago called Google Posts. However, even as businesses are becoming more aware of their digital presence and how critical it is to have local visibility, many digital marketers still aren’t aware of how…
What Spending Over 10 Million On Branded Search Taught Me
Google’s most recent fiscal year shows they raked in a massive revenue of $181.69 billion. A lot of that revenue comes from branded search. These branded keywords are so popular for two reasons: First, brands run ads on their own name. Second, competitors run ads on that same brand name, creating an auction around the…
The 2021 Guide to Google Passage Ranking
What I’ll Cover: A Rundown of the Passage Ranking Update Google Passage Ranking vs. Google Passage Indexing How to Shift Your Content Strategy for Passage Ranking Passage Ranking vs. Featured Snippets FAQs on Google Passage Ranking SEO strategy is always changing. This was evident by Google’s passage ranking update to their search algorithm in early…
The Ultimate Guide to Auditing Your SEO and User Page Experience
You’ll Learn About: Checking Your Core Web Vitals to Improve Landing Page Experience Prioritizing Mobile-First User Experience Safe Browsing Through HTTPS What to Know About Intrusive Interstitials Going Above and Beyond for SEO and User Experience The term “page experience” has been a buzzword this past year. As Director of Product Management at Ignite…
11 SEO Content Creation Tools to Drive Traffic to Your Site
For a digital marketer, generating content can be a grueling, time-consuming process. It requires continually coming up with unique, compelling angles to get clicks, capture leads, and convert them into customers. But, without using the right platforms, visitors will quickly abandon your page without a second thought. To ensure your copy gets you the…
How to Audit Your Site for the Google Page Experience Update
Google’s algorithms don’t come out of thin air. They’re all designed to improve the searching and browsing experience. As Director of Digital Strategy at Ignite Visibility, it’s up to people like me to respond to every Google SEO update and help clients surpass the status quo. So when it comes to the Google page experience…
Google My Business SEO: How to Rank in 2021
If you want your business to thrive, you’ll need targeted visibility on Google. That’s why in addition to optimizing your website and Google Ads, you’ll need to pay special attention to your Google business listing. This is one of the most important steps in any local SEO strategy. Doing so can boost your chances of…
Video Marketing: A Complete Guide
Here’s a fun fact: video marketing is the future. But I’m already talking about it today, and I want to teach you how to do video SEO right. This involves all video-sharing platforms, including social media. In this complete guide, I’m going to cover: How to determine the right content to target How to…
The 10 Most Disastrous Web Design Mistakes That Will Kill Your SEO
Designing a website is not for the faint of heart. There are a multitude of elements to consider—usability, speed, budget, and security, to name a few. And with so much to consider, SEO often falls to the bottom of the priority list during this process. While web design and SEO are separate specialties, the two…