Notice anything different about your search rankings? You have Google to thank for that following the Google September 2019 algorithm update. The search giant recently announced the roll-out of yet another broad core algorithm update, and as usual, details are few and far between. Here’s what we know so far. Blog last updated 10-4-19. Most…
How Can You Use Pagespeed Tools to Bring More Visitors to Your Website?
These are some of the best pagespeed tools online for 2020! Go through this list, use these tools, and your site will be so fast it shocks users. What We’ll Cover: PageSpeed Insights Pingdom GTmetrix WebPageTest KeyCDN Uptrends dotcom-monitor Yellow Lab Tools Sucuri Load Time Tester Google Mobile Scorecard Google Analytics Site Speed Report AMP…
Voice Search 2019: All the Developments You Need to Know to Dominate Voice Results
Though it’s not exactly new, voice search is still very much a novelty when it comes to marketing. But as it gains a firmer footing in consumers lives and makes it way into marketing strategies, it’s important to keep on top of all the new developments and how they may affect your brand’s approach to…
78 SEO Tips From Google’s Quality Rater Guidelines
Google never been straightforward with its algorithms and how, exactly, it ranks content. One thing it is straightforward about? It’s Quality Rater Guidelines. Watch A Video On Google’s Quality Rater Guidelines In this article, I’ll go over 78 SEO tips that search marketers of all stripes need to know. Google’s guidelines have been around for…
How to Use Google’s Updates and New Features to Build Traffic
Google’s well-known for its seemingly constant updates and new features. In this article, I’m covering the latest features Google’s unveiled, and how businesses can use them to improve their marketing strategies and build traffic. What You’ll Learn: Search updates Google My Business updates: Claim your short URL Request a quote Add logos Welcome offers Local…
How Much Does Google Advertising Cost?
How much does Google advertising cost? Truth is, it’s complicated. There are no hard and fast numbers or easy answers here. But there is a system. In this article, I’ll walk you through the process step-by-step. What You’ll Learn: How to set a budget in Google Ads Google advertising costs by network How keywords affect advertising costs…
How To Rank In No-Click Search Results On Google
Marketers, get ready. The rise of the no-click search result is very real, and it could have a lasting effect on your SEO strategy. Here’s everything we know about no-click searches and how you can optimize for these zero-click results. What You’ll Learn: What no-click search results are (and why they matter to marketers) How…
How to Create a Favicon for Your Site (And Avoid Penalites in the SERPs)
As part of a recent redesign, Google’s mobile search results now show favicons alongside all organic results. But shortly after the redesign launched, Google began removing icons it found in violation of the search engines terms. In this article, we’ll dive into how to create a favicon without getting slapped with a Google penalty. What…
How To Instantly Load Google AMP Pages From Your Own Domain
Google’s Accelerated Mobile Pages (AMP) have been speeding up the internet (and email, too) for a few years now. But recently, Google rolled a new way to connect your own domain to AMP results. In this article, we’ll explain what this means and how you can instantly load AMP from your own domain. What You’ll…
Google’s June 2019 Core Algorithm Update (Facts and How to Prepare)
Google recently announced its latest algorithm update – and it’s a big one. Categorized as broad core, the search giant has coined this the June 2019 Core Update. Here’s what we know so far, and what you can do to prepare. What You’ll Learn: What we know about the Google June 2019 Core Update so…