How Do I Add My Social Media Profiles to Google? Update 2019/2020: Social profile schema markup is officially deprecated, meaning that Google no longer considers it for informing which social profiles are featured in the organization's or person's Knowledge Panel. Google now automatically discovers social profiles and chooses which to include, … [Read more...]
What Are Google Search Operators? Everything You Need To Know
You're probably familiar with the basic setup of Google search. You enter a few words or a question into the search bar, and the algorithm serves up the most relevant sources based on several ranking factors. Google search operators allow you to get real granular with your internet research. In this post, I'll explain exactly what Google search … [Read more...]
Google Chrome’s SameSite Update: What it Means For SEO and Marketers
What is Google Chrome's SameSite update, and will it affect marketers? Read on to find out how you can prepare for Google's new privacy protocol. What You'll Learn: What SameSite is Why Google is implementing the update What changes you can expect to see A breakdown of the different SameSite settings The changes that … [Read more...]
How Layered Audience Targeting in Google Ads Works
Are you layering your Google audiences? You should be. In this article, I’ll take you layered audience targeting in Google, and how you can use combined audience targeting to improve your ad campaign results. What You'll Learn: About advanced audience targeting Demographic audience targeting Why layering audiences is a good … [Read more...]
How Long Does SEO Take?
How Long Does SEO Take: Quick Answer 6 months is generally a good time frame to see notable results from SEO. During the 6 to 12 month time frame, you will see the largest gains. It's an investment that requires maintenance and ongoing attention to see any sustainable results. Read the full answer below. SEO Results Can be Affected … [Read more...]
What is Google Publisher Center? A Guide To Getting Started
Want your content featured in Google News? First, you have to get Google's seal of approval. The way to do that is through Google Publisher Center. In this article, I'll explain the in's and out's of Google Publisher Center and how to use it. You'll Learn: What Google Publisher Center is How to set up content in Google Publisher … [Read more...]
Google SEO Algorithm Update History Timeline (Updated Daily)
This page covers all of the Google algorithm updates for SEO that have occurred since 2012. The Ignite Visibility team keeps this updated on a weekly basis. This information has been compiled based on Ignite Visibility insight, as well as announcements from Google, articles from Search Engine Land, Search Engine Roundtable, MOZ, and Search Engine … [Read more...]
Display Network Vs. Search Network: When to Use Which For the Best Results
Running ads on Google is one of the staples of modern marketing, and offers multiple ways to reach your audience through the Display and Search networks But to advertise effectively, you have to know which network works best for your goals. In this article, you’ll learn the differences between the two and gain a better understand when to use … [Read more...]
Why Speakable for Voice Search May be the Future of Marketing
Google's giving marketers a new markup tool to play with: Speakable for voice search. Here's a little more about Speakable: what it does, who it's for, and why I think it may be the future of marketing. What You'll Learn: What Speakable is Why Speakable matters to marketers Who can use Speakable How to get started with … [Read more...]
What are YMYL Websites? YMYL Content, Pages, and E-A-T
In case you don’t have enough SEO-related acronyms to keep track of, here’s one more: YMYL. That stands for “Your Money or Your Life.” In this article, I’ll go over what you need to know about YMYLpages and how to rank for them. What We'll Cover: What's considered YMYL How the Google Medic update affected sites labeled YMYL … [Read more...]
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