Need help with your real estate marketing ideas? You’ve come to the right place. I’m going to teach you some tricks for free. I’ve helped out some of the biggest real estate websites in the world. Here’s what I’ve learned about real estate marketing strategies. What We'll Cover: Enterprise vs. local real estate marketing Start with … [Read more...]
Facebook Launches Dynamic Text Ads – Ignite Friday
This week: new stats about holiday shopping online, Facebook rolls out dynamic text ads, and the FTC has a problem with a company that sold social media likes and followers. Here’s what happened this week in digital marketing. And Now Facebook Has Dynamic Text Ads Facebook is launching a new ad format called Multiple Text Optimization. It’s … [Read more...]
4 Google Analytics Goals You Should Be Tracking
Want to know if your website is fulfilling your target objectives? If so, then you should monitor Google Analytics goals. What We'll Cover: What a Google Analytics goal is Event goals URL destination goals Duration goals Page per visit goals Google Analytics goals FAQs Although GA offers plenty of metrics “out of the … [Read more...]
What Do You Know About Franchise PPC?
Businesses face a few challenges when it comes to franchise PPC campaigns. Franchises aren’t your average business, and they don’t run your average campaign. In this article, I’ll cover a few things you need to know to effectively execute and manage a franchise PPC campaign. What We'll Cover: Who should handle franchise PPC - the … [Read more...]
25 Signs Your PPC Audit Was Done by a Rookie
Have you had a PPC audit recently? If so, it's incredibly important that it's done correctly. After all, when it comes to PPC, it’s very easy to waste money. Here are 25 signs that your most recent audit was done by a rookie, and isn’t going to help you improve. The Signs: No campaign theme analysis No budget analysis No network … [Read more...]
The Best Chatbots Examples by Industry (And How You Can Build One)
Chatbots are making serious waves in the marketing scene. And if your business hasn’t at least thought about what a chatbot could do for you - don’t worry: I’ve got you covered. In this post, I’m breaking down how multiple industries can benefit from Chatbots, as well as providing some examples and templates for you to follow. What We'll … [Read more...]
Browser Based Push Notifications (Are They Right Your Business?)
Heard the buzz about browser push notifications? In this article, we’ll go over what you need to know about push notifications so you can determine if they’re right for your business model. What We'll Cover: What browser push notifications are Mobile push notifications Why a secure site matters for browser push notifications How … [Read more...]
How to Find the Best Local SEO Company (25 Important Questions to Ask)
Local SEO is extremely important for businesses with a physical location. As a top-ranked local SEO company, we are uniquely qualified to provide advice. Get ready to learn about local search engine optimization and how to find the best local SEO company. What We'll Cover: The importance of consulting with multiple local SEO companies … [Read more...]
Common PPC Campaign Mistakes (And How To Avoid Them)
Pay-per-click (PPC) is one of the most powerful digital marketing channels available today. If you get it right, that is. Below I’ll cover fourteen of the most common mistakes made in PPC campaigns, and how your business can avoid these pitfalls. What We'll Cover: Not understanding the different kinds of PPC campaigns Not having a … [Read more...]
How to Make Instagram Videos Your Audience Will Love
Want to create Instagram videos that drive engagement, traffic, and maximize ROI? Then don't miss this guide. In it, we’ll discuss how to make a video on Instagram and cover the different formats which will help get your business strategy on the right track. What We'll Cover: Instagram video facts & stats Why B2Bs, too, should be … [Read more...]
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