If you want to succeed with your Facebook marketing strategy, you should know about the Facebook algorithm and how it works. Over the years, the Facebook algorithm has undergone some changes that can make it more of a challenge to work with, but the right approach will help you maximize your reach on the platform….
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About Chanel Lapointe Allard
Reddit Marketing: How to Use Reddit for Your Marketing
In a sea of social media platforms, Reddit stands out as a network of tightly knit communities where you have to earn credibility. Every subreddit runs its own culture and rulebook, and brands that show up without understanding that tend to get called out, fast. Just because it takes a bit to earn your place,…
Social Media SEO: Supplementing Social Ads With Organic Reach
Brand discovery today occurs across a range of platforms, from Google, AI search, and video results to community sites and social media. When it comes to social media SEO, brands have the chance to appear in native social search results, recommendation feeds for individual users, and external search in traditional and AI search engines. In…
Top LinkedIn Post Examples to Inspire Your Next Social Strategy
B2B businesses often struggle with developing useful LinkedIn posts for specific audiences to achieve a particular goal. LinkedIn remains one of the best platforms for B2B marketing, with over 1.3 billion active users and plenty of opportunities to connect with audiences. In this blog, Chanel Lapointe Allard, Social Media Manager, shares some tips and tricks,…