This week: your website theme could affect your rank, YouTube Mobile Analytics includes additional insights, and a recent WordPress update fixes lots of vulnerabilities. Here’s what happened this week in digital marketing. Facebook Unveils New Marketing Tool Called Ad Strategies Facebook recently released Ad Strategies, a new marketing … [Read more...]
Ginger Woolridge, Head of Growth, Lightyear – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Ginger Woolridge, head of growth at Lightyear. Ignite Visibility applauds her for her leadership efforts and extensive contributions both in finance and in marketing. Ginger Woolridge Ginger Woolridge joined the Lightyear team in January 2021 after a 5-year career in finance … [Read more...]
TikTok Surpasses YouTube for Average Watch Time
This week: Bing now offers instant indexing, the Google page experience update is fully rolled out, and wait until you hear how much it costs to hire an influencer. Here’s what happened this week in digital marketing. Bing Content Submission API Enables Instant Indexing Good news: the Bing Content Submission API is available. And it allows for … [Read more...]
How to Get Easy Google Traffic With Almost No Effort
If you want to be successful in the digital space, you need a plan to get noticed and grab traffic from Google. In this article, I’ll go over 4 tried-and-true strategies that will boost your views and get your website some easy Google traffic. 1. Google Trends to Increase Google Traffic Being on the first page of Google search results … [Read more...]
Instagram Retires Swipe Up Feature In Favor of Stickers – Ignite Friday
This week: Google pays the big bucks to stay the dominant search engine, Facebook is in trouble with the feds, and yeah, your titles appear different in search. Here’s what happened this week in digital marketing. Report: Google Paying Apple $15 Billion to Remain Default Search Engine According to financial analysts, Google is paying Apple $15 … [Read more...]
Quarterly Earnings Are In…How Did Your Favorite Platform Perform? – Ignite Friday
This week: it’s earnings season! Plus some other great tidbits of news that might help you build your business online. Here’s what happened this week in digital marketing. Pinterest Now Allows Users to Post Affiliate Links Good news if you’re an affiliate marketer. You can now post affiliate links on Pinterest. Here’s how it works: you … [Read more...]
Marc Babel, Digital Marketing Manager, Corporate Travel Management – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Marc Babel, Digital Marketing Manager at Corporate Travel Management (CTM). Ignite Visibility is proud to recognize him for his extensive contributions and achievements in B2B digital marketing. Marc Babel A fearless and hands-on leader, Babel lives and breathes … [Read more...]
Is AMP On The Way Out? – Ignite Friday
This week: AMP is on its way out, the page experience ranking signal is on its way in, and Pinterest is on its way up. Here’s what happened this week in digital marketing. Google: Fixing Core Web Vitals Already Boosts Rankings Think you need to wait until next month to see a ranking benefit from Core Web Vitals scores? Think … [Read more...]
10 Customer Retention Tactics to Boost Revenue
Did you know that the average company loses roughly 20% of its customers each year by simply failing to attend to their needs? Losing customers not only means you lose money, but you lose the resources used in trying to convert them. You shouldn’t let that happen to your business. To help curtail these issues, we’ve compiled a list of the top … [Read more...]
Data Privacy Permissions for User App Tracking Changes with iOS 14.5 Launch – Breaking News
The day that many digital marketers feared is now upon us. Apple has officially announced the release of iOS 14.5. It’s got some nifty new features, such as additional unlock options for people wearing face masks (thank you, COVID-19), updated voice options for Siri, the ability to report an incident in Apple Maps, and enhancements for … [Read more...]
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