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Home / Archives for Social Media Marketing

Instagram Attempts to Crush Snapchat with Possible Competitor

July 24, 2014 by John Lincoln

The social media world has spoken. Screenshots of a possible new Snapchat-like app are now surfacing from a small number of Android users. What is Bolt? Bolt, a supposed new app created by Instagram, is said to be “one tap photo messaging,” which sounds a lot like our good friend, Snapchat. The notification appeared at…

The Do’s and Don’ts of Using LinkedIn

July 17, 2014 by John Lincoln

In marketing, SEO and social media especially, it is just about mandatory to have a LinkedIn profile. Not only can you network with others in the industry, but you can also use it for job searching, keeping track of past projects, and reading news, among many other features. To take full advantage of all the…

How Social Media Ads Help Your Brand

July 15, 2014 by Ignite Visibility

Social media ads are a phenomenal method to grow your brand quickly and effectively. However, it is important to identify which social platform would yield the most return for your business.   Facebook Facebook is my favorite platform for promoting your business, you can acquire new likes, promote post or direct traffic to your website…

CIA Breaks Down Barriers with Clever Twitter Banter

July 10, 2014 by John Lincoln

Excellent Twitter language is an art form that many brands attempt, several utterly fail at and few excel. Originally, serious brands kept things serious and funny brands stayed funny, whereas other companies just robotically replied to followers with customer service requests. However, as social media has changed from a suggestion to a requirement, we’re now…

How to Make a Killer Pinterest Profile

July 10, 2014 by Ignite Visibility

With social media constantly changing, Pinterest has been dominating the social media scene with its engaging and lively photos. The numbers for Pinterest are staggering. It is now used by more than 1 in 5 U.S. adults (21%), as well as a full third of U.S. women.  Additionally, the average Pinterest user has a household…

How Tim Howard Stole the Internet

July 3, 2014 by John Lincoln

If you managed to slip away from your desk Tuesday to watch the World Cup, you no doubt saw the amazing 16 saves by Tim Howard. As the most saves in a World Cup game since 1966, it was truly amazing to watch. However, what you may have missed was the countless ways Internet users…

How to Use Social Media to Encourage Purchasing Decisions

July 2, 2014 by John Lincoln

U.S. companies spent an estimated $5.1 billion dollars on social media advertising in 2013; however, due to a new study, many are wondering whether or not this is money well spent. In past years, conducted surveys estimated over half of consumers based some of their purchasing decisions on social media. But, according to a new…

Pocket Goes Mainstream, Save Articles and Read Later

June 23, 2014 by John Lincoln

Whenever a social share button gets adopted by a large website I like to make sure we report on it. Today, we are taking a look at Pocket. What is Pocket? According to Pocket, you can, “Put articles, videos or pretty much anything into Pocket. Save directly from your browser or from apps like Twitter,…

How to Establish a Cohesive Brand Across Social Media Platforms

June 17, 2014 by Ignite Visibility

When setting up all your social media profiles, it’s important for them to be cohesive in terms of branded images, business information, content and more. Images Your images on all your social profiles should be similar and representative of your brand. Your logo should always be the profile photo. Here is a cheat sheet for…

How to Add a Background to your Personal LinkedIn Profile

June 12, 2014 by John Lincoln

LinkedIn is now allowing you to add a background header to your personal profile. And good news, it is a piece of cake! While there are standard backgrounds that you can have, you can also add a custom background. So how do you add a custom background to your LinkedIn profile? Lets find out. Step…

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