More than 90% of online experiences begin with a search engine, with Google receiving over 63,000 searches per second on any given day. So, this begs the question—is SEO dead? Or…is SEO real? Well, it’s more of a moving target. What do I mean by that? Read on to find out! https://hookagency.com/is-seo-dead/ The Million Dollar…
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24 SEO Tests You Must Try to Skyrocket Your Performance
By now, you already know about the importance of running SEO tests. They help you determine effective strategies, eliminate wasteful spending, and uncover new opportunities. But there are countless different types of SEO tests that you can run. Which ones are right for your business? In this article, I’ll answer that question by covering 24…
Simple Dental SEO Strategies to Grow Your Practice
Considering adding dental SEO to your digital marketing strategy? Then, you’ve come to the right place! In this blog, I’ll cover some of the top ways you can boost your brand and expand your reach with dental SEO marketing. Start with Local SEO SEO comes in many forms. There’s international SEO, ecommerce SEO, and local…
How to Monitor Competitor Website Changes for SEO
If you want to be successful in online marketing, you need to track what your competitors are doing. That’s why it’s important to monitor their websites for changes. In this article, we’ll go over some of the best tools to monitor competitor websites to see how they’ve updated their SEO strategies. The good news is…
Should You Use Open Site Explorer? A Full Review For SEO
Many digital marketers consider Open Site Explorer a “must have” for people who are serious about building their business online. In this article, we’ll offer an in-depth Open Site Explorer review so you can understand how to use it. If you’re interested in building a healthy backlink profile for your website, then you need to…
New Data Reveals THE MOST Important Voice Search Ranking Signals
A new study has confirmed what you might have already suspected about voice search ranking signals, but it found some surprises as well. Backlinko analyzed 10,000 Google Home search results. The whole effort was an attempt to answer a straightforward question: how do you optimize your site for voice search? The study looked at 11…
How to Get Your Website Featured in Google Top Stories (and Track Results)
Familiar with Google’s Top Stories feature? If not, you’re about to be. In this guide, I cover everything from Top Stories origins to why they’re so important to how you can improve your odds of ranking for them. Before They Were Google Top Stories, They Were In The News First step? Going back to the…
How To Use The Lighthouse Chrome Extension For SEO
How would you like to conduct a quick SEO audit with a tool that’s built into your Chrome browser? You can do that with the Lighthouse extension. If you’re not familiar with Lighthouse, it’s an open-source utility that professionals use to check the health of their websites. It analyzes everything from performance to accessibility to…
Hiring Search Engine Optimization Specialists (What to Look For)
Are you looking for search engine optimization specialists to help you gain exposure online? If so, then you should know how to find the team that’s best suited for your brand. The good news is that digital marketing is a crowded field. You’ll have no trouble finding plenty of companies online that are willing to…
AMP This, AMP That, Amplify Your Site Now
This week: lots of news about Snap and AMP, Google says you should go straight to HTTPS, and there are some changes in Google Image Search. Here’s what happened this week in digital marketing. https://www.youtube.com/watch?v=zsQ-D71bWCY Google: More Than 100 Ad Networks Support AMP Last year, Google started delivering display ads to AMP pages. After several…