Search engine optimization best practices are always evolving, and this year is no different. That’s why it’s important to know about the latest trends in Search Engine Optimization in 2021. This year, it’s all about: An amendable user experience Creating a ton of high-quality content Mobile ready and fast page speed Acquiring links…
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The Insider’s Guide to the The Keyword Magic Tool
Keyword research is a staple when it comes to SEO. But thanks to SEMrush’s Keyword Magic Tool, actually doing that research just got a whole lot easier. In this article, I’ll go over what the Keyword Magic Tool and how you can use it to optimize your content and SEO strategy. What is the Keyword…
How Old School SEO Tactics Could Be Hurting Your Site’s Performance
Let’s face it. What worked in 2005 doesn’t work anymore. That includes your VCR, your bubblemint green iPod Mini, and that Motorola Razr V3. The same is true for your website code and SEO. Today we’re going to review some outdated practices that need to be struck from your website immediately. 1. Ignoring Mobile Mobile…
How to Find Your Money Pages (And Increase Conversions)
I’ll let you in on a little secret: most of the time, there’s only a few pages on your website that drive the build of leads and revenue. We call those your money pages. Today, I’ll show you how to find those money pages – and increase conversions while you’re at it. Watch the Video…
Digital Marketing In 2019 (What To Prepare For)
There’s been a lot of changes in digital marketing over the past year – which means there’s a lot to look forward to in 2019. Below, I’ve listed out the new and exciting things you can do with SEO, PPC, social media and more. Digital Marketing Trends in 2019: SEO Schema for FAQ Using Question…
Enterprise SEO in 2019 (How To Structure Your Campaign)
Enterprise SEO is a little different in 2019 than years prior. In this article, I’ll cover what you need to know about enterprise SEO. What is Enterprise SEO? Generally speaking, the term Enterprise SEO is used when talking about large organizations with large websites. Large companies tend to have much larger websites that require a…
How to Use Aggregator Review Sites in Digital Marketing
Should you be using third-party aggregator sites? I’ll answer that question in this post, as well as let you in on a few little-known strategies to take full advantage of aggregator sites. Watch the video or read the full article below. What is a Third Party Aggregator Site? Third-party aggregator sites are websites that…
Is SEO Dead? The Real Answer to this Question
More than 90% of online experiences begin with a search engine, with Google receiving over 63,000 searches per second on any given day. So, this begs the question—is SEO dead? Or…is SEO real? Well, it’s more of a moving target. What do I mean by that? Read on to find out! https://hookagency.com/is-seo-dead/ The Million Dollar…
24 SEO Tests You Must Try to Skyrocket Your Performance
By now, you already know about the importance of running SEO tests. They help you determine effective strategies, eliminate wasteful spending, and uncover new opportunities. But there are countless different types of SEO tests that you can run. Which ones are right for your business? In this article, I’ll answer that question by covering 24…
Simple Dental SEO Strategies to Grow Your Practice
Considering adding dental SEO to your digital marketing strategy? Then, you’ve come to the right place! In this blog, I’ll cover some of the top ways you can boost your brand and expand your reach with dental SEO marketing. Start with Local SEO SEO comes in many forms. There’s international SEO, ecommerce SEO, and local…