Google has developed an AI chatbot called Google Bard. Its goal is to serve as an augmentation to the Google Search engine. While it’s like ChatGPT, there are some critical distinctions between the two applications. This article will delve into these differences and discuss when Google Bard might become more widely available. What is Google…
How to Build SEO Dashboard With Google Data Studio
Google Data Studio offers everything a marketer dreams of in an executive dashboard. But, you need to know how to use it. In this blog, I’ll teach you how to create a Google Data Studio dashboard for marketing. What You’ll Learn: What are Google Data Studio Dashboards? What Can You Do with Data Studio Dashboards?…
Site Search Function and Report: How to Use Your Site’s Search Bar to Understand Your Audience
Sometimes, the best customer insights are right under your nose. I’m Danny Conlon, Director of Product Management at Ignite Visibility. I’m here to tell you about how the site search function and Google Analytics’ site search report can change the way you understand your audience. What can you get from digging into site search results? …
Google Algorithm Updates: 7 Steps on How to Recover
If you’ve ever found yourself reeling from the aftereffects of a Google algorithm update, you’re certainly not alone. Google algorithm updates often come without warning – and without any clear guidance on how to deal with it. In this article, I’ll go over the 7 steps for how to recover from a Google algorithm update….
Everything You Need to Know About Google’s SEO Title Tags Update
Last month, Google officially announced one of the biggest SEO changes for website owners and content creators. Google’s announcement highlights changes to how an SEO title tag is generated when users enter new searches on Google. This change has implications for SEO optimization and the creation of webpage titles. In this post, we’ll take…
Google My Business: How to Create High Ranking, Eye-Catching Google Posts
As a leader in the industry, Google is constantly evolving. One of those evolutions included introducing a new feature a few years ago called Google Posts. However, even as businesses are becoming more aware of their digital presence and how critical it is to have local visibility, many digital marketers still aren’t aware of how…
What to Know About MUM, Google’s New AI Tech
It was only a matter of time until Google released an updated piece of algorithm tech. Since the latest adaptation, BERT, launched in 2019, it seems the artificial intelligence team has been working on something new: Google MUM. What is Google MUM, and how will it impact the world of search engine optimization? What…
Google My Business SEO: How to Rank in 2021
If you want your business to thrive, you’ll need targeted visibility on Google. That’s why in addition to optimizing your website and Google Ads, you’ll need to pay special attention to your Google business listing. This is one of the most important steps in any local SEO strategy. Doing so can boost your chances of…
New Google Ads Insights Pages Takes the Guesswork Out of Search Trends
I’m Ryan Cox, Director of Paid Media here at Ignite Visibility. Google just released a beta version of Google Ads Insights, and I’m ready to dig into how these search trend insights work so advertisers can better understand their data and improve their campaigns. Overview of the New Google Ads Insights Page Insights is the…
Google Dec 2020 Core Update Rolling Out
In case you missed the news, the rollout of the new update started at 1PM on December 3rd. Here’s the announcement from Google: Later today, we are releasing a broad core algorithm update, as we do several times per year. It is called the December 2020 Core Update. Our guidance about such updates remains…