Video killed the radio star, but did ChatGPT kill SEO? That’s what some people are saying, but we aren’t sure we agree. While AI-generated content can result in short-term gains, over the medium-to-long-run, websites that rely on generic AI content will tend to suffer large traffic losses. In this article, Jonathan Finegold, Ignite Visibility’s…
How to Use Google Trends in Your SEO Strategy for 2024
Have you used Google Trends before? Even if you have, you’re probably not familiar with all the ways it can help your marketing strategy. In this blog, our VP of Product and Marketing, Danny Conlon, will explain what it is, how it works, and practical tips on how to use Google Trends to meet your…
How to Do an SEO Competitor Analysis: The Definitive Guide
Are you constantly seeing your competitor’s blogs rank above yours? If so, you’re missing out on driving quality traffic to your site. In this blog, our SEO Strategist, Tanisha Mitchell, walks you through eight steps to complete an effective SEO competitor analysis. What You’ll Learn: Step 1: Determine Your Top Terms Step 2: Find Out…
Voice Search SEO: 7 Strategies to Boost Your Rankings
Did you know that 50% of Americans use voice search every day? With digital assistants and smart speakers, those looking for products, services, and solutions need only ask a question. That’s why voice search optimization should be part of your SEO strategy. In this blog, our Senior Digital Marketing Strategist, Monique De Leon will walk…
9 Fitness Marketing Strategies For Founders – Grow Your Clients
It’s not a secret that the past few years have seen a serious upswing in the fitness industry. Whether you run a CrossFit gym, teach HIIT classes, or own a yoga studio, one thing is clear: it’s a competitive space. So what’s the best way to stand out? With unique fitness marketing strategies. Let’s dive…
Hreflang Tags: Why You Need Them & How to Implement Them
Hreflang tags. This strange-sounding combination of words comes with some major international SEO benefits. Learn what hreflang tags are, why you might need them, and how to correctly add them to your site. What You’ll Learn: What Is An Hreflang Tag? Breaking Down the Basics of Hreflang Tags How to Add Hreflang Tags to Your…
What is Digital Marketing? 9 Different Types, History, and Evolution
If you own a business or you’re trying to start one, you know that digital marketing is a must-have. But what is digital marketing and how does it apply to you? Let’s talk about it. What You’ll Learn: What is Digital Marketing? 9 Types of Digital Marketing The History of Digital Marketing Evolution of Digital…
Travel Marketing: 25 Strategies for Any Travel Marketing Agency
Travel marketing is essential in the tourism industry, offering travel agencies a competitive edge. It involves identifying target audiences, creating impactful marketing materials, and measuring performance across channels. A travel marketing agency can effectively showcase your services and destinations, enhancing direct connections with audiences. Learn how to leverage travel marketing strategies in this guide to…
60+ Effective Marketing Strategies to Drive Sales Growth
Effective marketing strategies are the lifeblood of your brand’s success. With so many options available, it’s crucial to explore new avenues and experiment often. In this article, we’ll break down all the effective marketing strategies for email, social media, paid media, SEO, CRO, and creative design that can revolutionize your business. What You’ll Learn: Simple Yet…
What is Search Intent?
The phrase “Google it” has become increasingly popular over the last decade, as the search engine has solidified its position as the go-to source for instant information. But behind this simple phrase, lies search intent. What You’ll Learn What is Search Intent? Search Intent vs. Search Query vs. Keywords What Does Search Intent Affect? 4…