What is anchor text? It’s the clickable text found in a hyperlink. In this article, I’ll help you gain an understanding of what anchor text is, why it matters, and how to optimize those links for a positive impact on SEO. What You’ll Learn: What anchor text is If it matters for SEO The difference…
Search Results for:
How To Do SEO Marketing In China
Ready to learn how to do SEO in China? This post covers what you need to know to get started. How would you like to reach an additional billion people with your marketing message? You can do that if you penetrate the great firewall in China. SEO for a Chinese audience is quite a bit…
8 Ways to Build Trust in Your Brand: Brand-Building Marketing
Want to build a brand your customer’s trust? Then listen up; I’m about to walk you through way seven ways you can help solidify brand trust– and build a strong customer base in the process. What You’ll Learn: Why is brand trust important Start with a clear value proposition Focus on content Be authentic in…
The Best Video Editing Tools to Speed Up Videos
In this era of the Information Age, it’s a requirement to do some of your online marketing with video. That’s why you need video editing tools that enable you to speed up and slow down clips. Fortunately, there are plenty of options on the market. In this guide, I’ll cover the best tools you can…
The 5 Most Important Metrics in Marketing (That You Aren’t Tracking)
In marketing, metrics are everything. Keeping close tabs on key metrics can help you scale with confidence and gain a better understanding of how much to invest in your marketing. In my latest video and article, I’m covering the five most overlooked metrics, and why they’re so critical to your campaigns. What You’ll Learn:…
25 Small Business Advertising Ideas That Won’t Break the Bank
Now more than ever, small businesses face unique challenges when it comes to promoting their business and driving qualified traffic—whether in person, online, or both. Small business advertising doesn’t need to be expensive to be effective. Brands need to get strategic with their ad spend, repurpose marketing assets when possible, and target audiences with expert-precision….
Dynamic Rendering: Is it Good for SEO?
Not all search engines and bots visiting your website know what to do with Javascript. Here’s everything you need to about Google dynamic rendering and why you should implement it. What We’ll Cover What is Google dynamic rendering? What Javascripts dynamic rendering? How does this help marketers? How to get started Mobile and speed considerations…
How to Start a Digital Marketing Strategy (That Gets Results)
Hate to break it to you, but if you haven’t implemented a digital marketing strategy for your business you are a bit behind the curve. But don’t start panicking just yet! In this article, I’ll teach you how to create a digital marketing strategy that works! What We’ll Cover: Step 1: Determine your customer base…
SEO Writing Beginners Guide: How to Write Content That Ranks
SEO writing is critical to your site’s success. In order to rank high, you have to know how to create copy that gets both searchers’ and search engines’ attention. In this article, I’ll break down the factors and best practices to consider for your SEO content. If you’ve been in the marketing game for a…
The Best Ways to Measure Instagram Influencer Marketing ROI
Everyone wants to do influencer marketing. But no one knows how to really measure the results! In this blog, I’ll teach you how to measure Instagram influencer marketing ROI. Influencer Marketing Breakdown As social media and its ensuing platforms have gained continuous popularity, they’ve given rise to a new type of celebrity: the social media…