2012 has been a time of great change when it comes to most things in the world. Relationships have been tried and tested, people have of course survived a good many trials and the world of technology has also seen a lot of flux. Nowhere has this been more apparent than when it comes to…
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The History of the Google Panda Update and SEO
Google is the undisputed king of web search. Though not the first in the industry- remember WebCrawler, Lycos, AltaVista, and Ask Jeeves?- Google has revolutionized the way people search the web. With its innovative PageRank system, an algorithm developed by the company’s founders Larry Page and Sergey Brin in 1996 when they were still graduate…
Social Media Marketing World Comes to San Diego Courtesy of Social Media Examiner
For those of you who don’t know, Social Media Examiner is a website dedicated to taking a closer look at social media news, strategies and tips. It’s a great site, and they are using their online editorial celebrity status to throw an event in San Diego known as Social Media Marketing World. Why go to…
What does Facebook Talking About This Mean?
Facebook has a metric called Talking About This. The Facebook Talking About This metric means the number of people who have created a story about your page. But what does Facebook Talking About This really mean? Allow us to do some more explaining. According to Facebook, creating a story about your page means that a…
How to Check Messages for a Facebook Page
Facebook now allows users to send messages to business pages. Page owners cannot send a message to a user though until they have been messaged. So how do you check messages for a Facebook page? In this post we will show you how to check messages for a Facebook business page so that you can…
SEO for Mobile, Google Recommendations
To display websites properly on some mobile devices, its useful for those sites to be optimized for smartphones. Google provides support for smartphone-optimized websites in three main configurations: 1) Websites employing responsive web design. This refers to websites avoid the use of a separate “mobile” version of the site by using only CSS to change…
20 Reasons Why Social Media Marketing will be Big in 2013
Social media has become more and more important as a means of marketing, as people flock to an ever-increasing selection of social media sites and online communities. Although it can be complicated to set up and maintain, having a social media marketing presence can produce big benefits for businesses and there are no signs that…
Tracking Domains and Subdomains in Google Analytics
There are many different steps that must be adhered to, to ensure that you are properly tracking subdomains in Google Analytics. This guide will help you to understand the steps that you need to take to increase your tracking ability with all of your websites. Beginning with the basics, it is important to understand what…
Do Sitemaps help Google SEO?
Many people ask do sitemaps help SEO? Perhaps one of the most important things you can do for SEO is create a sitemap. By having a sitemap, you can tell search engines like Google, Yahoo and Bing exactly where your content lives on the website. It will also help them find pages that may be buried…
Do Ads Pass Pagerank for Search Engine Optimization
It is often a misconception for people who are new to search engine marketing that ads pass pagerank for SEO and thus improve rankings. This however is not the case. Ads on websites that are secured through ad networks such as Google AdWords (display network) or Microsoft adCenter are different than normal organic links. Google and…