Webflow is one of the most popular developer tools around, but is it right for you? There are plenty of other solutions that might benefit you based on your unique development needs. In this blog, Lucas Dantas, Head of Engineering, expert will compare various Webflow alternatives to help you make the right choice for your…
Robots.txt Simplified: From Basics to Advanced Implementation
Want to take control of how search engines crawl your site? With ‘robots.txt disallow,’ you’re in charge of what stays private. As Seth Kluver, AVP SEO/GEO, emphasizes, mastering this file is key to ensuring your site gets indexed just the way you want it. Whether you’re just starting out or looking to optimize your site’s…
The Top Web Developer Skills That Really Matter in This Field
As technology continues to advance and development becomes increasingly crucial in the digital landscape, there will be an ever-growing demand for skilled web developers. However, there are some specific web developer skills that are more important than others, including a blend of hard and soft skills that value technical and interpersonal capabilities. In this blog,…
Website Redesign vs. Website Refresh: Which Is Right for Your Site?
A good website design is everything when it comes to appealing to your target audiences as a business. According to VWO, you can expect to see a 200% increase in conversion rates with a great user interface (UI). For some brands this means committing to a complete website redesign to establish a strong online presence….
Headless CMS: A Complete Guide to Backend CMS Solutions
While traditional content management systems (CMS) have worked for many years, as content delivery trends and platforms change, the frontend element of these systems just isn’t as versatile as it once was. Enter headless CMS systems, tools that can increase flexibility, speed, and omnichannel content deliverability, making them appealing solutions in today’s environment. In this…
Website Architecture: How to Plan the Right Website Structure
One of the main elements that will make or break a website is the structure of a website, also known as website architecture. This foundation establishes how developers and designers will organize as well as how users will navigate the website, with good architecture optimizing the user experience while helping search engine bots crawl and…
Draw More Traffic With Good Medical Web Design
Credibility and trust are especially important in the healthcare industry, as prospective patients want to know they’re in good hands before committing to a healthcare provider of any kind. If you want to build a strong connection with your audience and attract more patients for multiple locations, you need good healthcare web design and development…
Website Migration Checklist for SEO: Migrations, Transfers, and Rebranding Successfully
When rebranding online, you may need to complete a website migration, which can be a time-consuming and potentially tedious process. In this blog post, Monique De Leon, Senior Digital Marketing Strategist, gives you some guidance on website migrations, transfers, and rebrands to help you succeed in your efforts. Let’s get into it! What You’ll Learn…
Ultimate Guide to Merging Websites Together for SEO
There are certain scenarios that can lead you to doing a site merging. Maybe you’ve purchased a new website or want to rebrand your company. Either way, now you’re faced with the concerns of losing website traffic if you merge the sites, or if you do it right, gaining traffic. Over the years, the…
What Is A 5xx Error?
5xx errors play a more significant role in your SEO performance than you may think. They block crawlers from reaching certain pages, and in some instances, can result in pages being pulled from the index. In other words, if you’re not careful, 5xx errors can seriously hurt your organic rankings. In this article, I’ll define…