Are news sites doomed? News websites have taken a serious hit from Google and Facebook, leading many to think that these kinds of sites simply won’t work in the future. But that’s not the case. News websites can still thrive, but only if they follow a very specific strategy. As search giants like Google and Facebook continue to send less and … [Read more...]
What Is an H1 Tag? The Full Answer & How It Impacts SEO
What is an H1 tag? It’s an HTML element that’s usually used to identify the title of an article. But from an SEO perspective, it’s much more than that. The H1 tag is so much more important than just a title. Some digital marketers have noticed significant ranking improvements when they optimize an H1 tag and do nothing else on the page, … [Read more...]
YMYL Pages: What are YMYL Google SEO Pages?
In case you don’t have enough SEO-related acronyms to keep track of, here’s another one: YMYL. That stands for “Your Money or Your Life.” In this article, I’ll go over YMYL pages and explain how to rank for them. Before you read the article, you might want to learn about E-A-T which is a big part of Your Money Your Life. What Are YMYL … [Read more...]
How To Rank In No-Click Search Results On Google
Marketers, get ready. The rise of the no-click search result is very real, and it could have a lasting effect on your SEO strategy. Here's everything we know about no-click searches and how you can optimize for these zero-click results. What You'll Learn: What no-click search results are (and why they matter to marketers) How to rank … [Read more...]
Is E-A-T The Most Important SEO Ranking Factor?
You are what you E-A-T in SEO? When it comes to Google and their ranking factors, that may very well be the case. In this article, we’ll take a deep dive into what E-A-T is, why it’s so important, and how to create E-A-T SEO proof content. What You'll Learn: What is E-A-T? Expertise Authority Trustworthiness E-A-T and … [Read more...]
41 Technical SEO Issues That Could Hurt Your Rankings
Do you have technical SEO questions? We have answers. Often overlooked for its flashier counterpart, on-page SEO, technical SEO is no less critical to a site’s success. Read through this list to find some of the most common technical SEO issues that are affecting your website’s SEO performance right now. What is Technical SEO? If you've … [Read more...]
Can Image Schema Markup Create Rich Results with Pictures?
Images in the search results is a game-changer for SEO. They attract attention (and clicks), and with the introduction of schema markup and rich results, they're increasingly becoming a way to set your business apart and gain more search traffic. In this article, we’ll look into image schema markup—specifically, how you can use it to create rich … [Read more...]
The Ultimate Guide to Website Migrations, Transfers, and Rebranding Online
At some point, you might find yourself facing down a great website migration. I’ve helped many website owners rebrand online. I’ve managed website migrations, domain merges, and acquisitions. In this article, I’ll tell you how to properly navigate a website migration from a digital marketing perspective. What You'll Learn: What to … [Read more...]
You Have 1,000’s of Bad Links. Here’s How to Clean Them Up.
When we first started Ignite Visibility, cleaning up bad links was a big part of our business. OTHER SEO companies were getting people penalized left and right. So we cleaned up the bad links and got their rankings back. In this post, I'm going to cover our tried and true process. Here is how you get rid of 1,000+ bad links ASAP. What You'll … [Read more...]
Title Tags for SEO (2019) CRAZY Strategy You Will Love
Today, we’re going back to basics and talking about something that’s probably the most important thing in all of search engine optimization. You’ve probably heard of it: the title tag. What you might not have heard is that you can do some pretty advanced things with them to drastically increase your click-through rates. Today, I'm going over a … [Read more...]
