March was an exciting month for Internet marketing. In this video, John Lincoln, President of SEO and Social Media at Ignite Visibility, covers the biggest changes. Internet Marketing News for March 2014 Changes in Internet Marketing in March 2014 Media servers gaining popularity Internet of things Yahoo Shows more Yelp Panda Update My Blog Guest…
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How to Handle out of Stock Products for Google
What happens when you have an out of stock product? What do you do to help SEO and users? Do you 404 the page, redirect it, create a placeholder page or have a scary monster pop out of the monitor and yell at the user? Google answers this question in the video below, and surprisingly,…
Rel Canonical vs. No Index: Best SEO Practices Explained
In search engine optimization, you often run into really random technical issues. The reason is that you might have one piece of code telling the search engine one thing and another giving it a different direction. In so many cases, the search engine just gets confused and it limits the website from getting traffic. One…
2 Rel Canonicals Same Page and SEO, What Does Google Do?
Lately, I have been running into some very complex technical issues. One that recently came up was, what does Google do if there are 2 rel canonicals on the same page, but they both point a different pages? After doing a little digging, I found the answer directly from Google. 2 rel canonical links different…
What is NAP for Business?
Why Does NAP for Business Matter? NAP stands for the combination of your business Name, your customer-facing Address, and your customer-facing Phone number. In local search, it is one of the most important elements to establishing your business identity online, and thus being found by those in your local area. At face value, the internet…
Why Proper Google+ Local Optimization is Crucial for Local Rankings
Google+ Local and Google+ Business has been a lumbering endeavor on the part of that search giant to catalogue and map all the businesses in the world. Or, at least, all those that are submitted in the correct litany of time-consuming steps that include a flurry of postcards that sometimes arrive, 5 digit pin numbers,…
Google Places Updates Quality Guidelines for SEO
When it comes to local Google SEO, there are really three ways to play. You can create a local page on your website, you can create a local page on another website (such as Yelp) and you can create a Google Places (Google +) profile. Just like Google has quality guidelines for websites, they also…
Do Top Google Results Reflect the Quality of Business in Real Life?
The Quality of Google Results on the First Page, Post-Panda and Penguin Someone recently asked me these compelling questions about the Panda and Penguin algorithm updates that have been released in the past couple of years by Matt Cutts and the Google web spam team. Is the goal to have the best quality results, or…
Grammar and Spelling in Blog Comments for SEO
Often, a person will leave a comment on a blog and use terrible spelling and/or grammar. I myself often write way too fast and make mistakes in this area. In this video, Matt Cutts from Google discusses grammar and spelling in blog comments and SEO. He basically says, it is not an issue. However, what…
App Store SEO – The Ultimate Guide to Application SEO
The following Mobile Application SEO Guide offers tools and techniques for optimizing a mobile app for improved search results. 1. Optimizing for App Store Search Engines with On-Meta Data A. App Title The title offers a brief and easy-to-understand description of the app. Include branding elements to distinguish the product from others. Use keywords in…