For those of you who don’t know, DMOZ is an older directory that used to be a staple point of every good search engine optimization strategy. Well, it was recently pointed out to me that Google is referencing DMOZ listings again. See an example below. Here we can see a call out next to the…
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Ultimate Guide to Responsive Design and SEO
Responsive web design is not only the largest current design trend to hit the internet, but it’s also the most important design method to simplify managing a website and boosting user performance. A responsive design eliminates the need to have multiple designs to accommodate different devices, such as desktops and cell phones, as the website…
How to Triple the Average Pages Per Visit on Your Blog
Every website, and section of an individual website, has different goals. The goals for an ecommerce site are very different than a news site for example. Generally, they segment websites into the categories of brand, eCommerce, news, lead generation and information based sites. Each of these website types have different KPIs. Well, what people often…
Internet Marketing News in June and July 2015
In this video, John Lincoln of Ignite Visibility, gives us a run down of the most important Internet marketing news in June and July of 2015. Internet Marketing News June and July 2015 Items covered Links in PDFs help with rankings Google Panda update 4.2 Crawl limit 10 mb for Google Use opengraph or schema…
How Students Can Select the Right Job in Marketing
With today’s internet reliance, digital marketing jobs are a hub for building long-term and in-demand careers. In fact, it’s estimated there will be a 12 percent increase in demand by 2022, with salaries rising steadily. Since digital marketing is a broad industry, there are a wide range of positions that require a diversity of skillsets….
SEO Analysis of Odesk and Upwork Rebranding
I always find it interesting when a major website rebrands. Especially a website as large as Odesk. For those of you who don’t know, Odesk is one of the largest websites for outsourcing and has recently became Upwork. In this post, I cover a couple things I noticed from a SEO perceptive. Keep in mind,…
11 Modern SEO Strategies for Lead Generation Websites
You and I want your website to rank well for targeted terms. However, what a lot of people lose focus on, is all the other properties ranking that surround your search terms (branded and non-branded). These other properties, in some cases, are even more important than ranking for your keywords. Why? Well, online consumers are…
How to Spot if Your SEO Company is Black Hat
Black hat SEO is when an SEO company uses strategies outside of Google’s guidelines. This is often really enticing for SEO companies because it is much easier to get rankings this way. However, the issue is, the rankings only last for the short term. After doing SEO for a good amount of time, I can…
Duck Duck Go SEO, a Deep Look at the Search Engine
Duck Duck Go has been growing its daily searches exponentially. Just take a look at this chart. In this post, we take a look at Duck Duck Go. Duck Duck Go Lists One of the first things that is interesting to note about Duck Duck Go is their lists. Arranged alphabetically, these lists are essentially…
Where is Matt Cutts? – SEO Industry Comic Book
Enjoy this creative comic book about the SEO industry. In particular, Mr. Matt Cutts, who is nowhere to be found. But also featuring Neil Patel, Rand Fishkin, Danny Sullivan, Barry Schwartz and John Mueller. Where is Matt Cutts? SEO Industry Comic Book Click Image to Enlarge Where is Matt Cutts? – SEO Comic Book – An…