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This week: bad news about the mobile-first index, YouTube cracks the whip on creators who want to earn revenue, and there were other updates at the time Fred rolled out. Here’s what happened in digital marketing this week. YouTube Channels Must Now Have 10,000 Views to Earn Revenue Following some really bad press over the…

Nicole DiLisio, Ignite Visibility Project Manager, gives us insight into how to rank in Google’s “People Also Asked” searches. By now you have undoubtedly conducted enough Google searches to see the “People Also Ask” (PAA) section. That’s the accordion box that appears just below the featured snippet and includes a series of questions related to…

If you have a featured snippet in Google (you rank #0) that is also used for personal assistant responses. Based on a recent study we did on Ignite Visibility, we are seeing our pages with personal assistant search optimization (PASO) and rich snippets are getting click-through rates that are 187% higher than the rest of the…

This week: Facebook launches a new ad format, mobile continues to dominate, and Google reconfirms something we’ve all known for a long time. Here’s what happened this week in digital marketing. Study: PPC Can’t Identify Winning Organic Titles Think that winning ad headlines will also work as winning titles for blog posts? Think again. According…

This past week: Reddit is adding a new profile format, Facebook is making life easier for publishers who run ads, and Google will stay mum about the Fred update. Here’s what happened this week in digital marketing. Facebook Adopts Header Bidding to Compete With Google’s Ad Network TL;DR – Facebook is competing with Google and…

Watch A Video Or Read The Full Guide Below You might be under the impression that the best you can do is rank your website in the search results at position #1. Think again. There’s a rank that’s even better than position #1. That’s position #0. (Watch a video or read the full guide below)…

This week: An end to YouTube annotations, you can rank without backlinks, and you don’t have to worry about spillover effects if your site’s manual penalty has been lifted. Here’s what happened this week in digital marketing. YouTube Will End Annotations in May For years, digital marketers have relied on YouTube annotations to promote their…

This week: Google makes algorithm changes almost every day, AdWords has some features, and you won’t believe how many more people are about to see AMP results in search engines. Google: We Make Changes Almost Every Day Do you think there was a Google update recently? You’re probably right.gool https://twitter.com/JohnMu/status/839752172598349824 Even amidst all the chatter…

SEO Roundtable reported last week that SEOs and webmasters saw major declines in Google image search traffic. The drops were from international versions of Google in particular, not the US version. These reports were just confirmed by SEO Roundtable in a report from today, February 20. The problem was this. Four years ago in 2013…

This week: AMP results in U.S. Google News more than doubles, Google adds a “Preview” button in its Structured Data Testing Tool, and a couple of folks at Google have a pet peeve. Here’s what happened this week in SEO.