This week: Snapchat takes a hit, you can upload videos with TweetDeck, and Google drives advertisers crazy with a new policy. Here’s what happened this week in digital marketing. Google Doubles AdWords Budget Limit This is not good news if you are a Google AdWords advertiser. Google has doubled the maximum daily budget limit. In…
Big News for Brands: Pinterest’s Pin Collective is Now Self-Serve
Advertising on Pinterest just got a lot easier, thanks to its expanding Pin Collective service. The feature is now self-serve, meaning businesses of all sizes can take full advantage of its perks. What is Pin Collective? The Pin Collective is Pinterest’s unique form of advertising that connects businesses with Pinterest’s best content creators. The overall…
Twilio Studio Helps Businesses Connect With Customers (No Coding Required)
No coding experience? No problem, thanks to the new Twilio Studio. As one of the major services that currently allows designers to add customer engagement tools to their apps, Twilio is now introducing a version specifically for those with no technical design experience. Twilio Basics For those unfamiliar, Twilio is a developer platform for communications….
Custom Dashboards are Coming to Google AdWords
Google Adwords is going through some changes. A new dashboard is on its way – and the new design will allow users to create customized views of their data. Read below for everything you need to know. Google announced yesterday that it will be rolling out new dashboards, a “single place in AdWords where you…
Facebook Could Save You Time (And Data) With Instant Video
The wait time may be over – for Facebook videos, that is. The social media giant is testing Instant Videos, and we’ve gathered all the information you need below. Following the release of its new Watch tab, which provides users with original video content, Facebook is now turning to Instant Videos. Rather than taking up…
WhatsApp Announces New Business App
WhatsApp is changing the way it does business. This article takes a dive into the who’s, what’, and why’s of the latest news from WhatsApp. Brands will be seeing big changes in the way they use WhatsApp. Though used less widely in the US, the app is currently the most popular messaging app in the…
SEO: THE MOVIE (NOW LIVE – WATCH NOW)
The movie features key Internet marketing players, the history of search engine optimization and more. The film is live now! Watch it here. Here is the press release that went out before the film was live. SAN DIEGO, 5/31/2017 – Upcoming documentary, SEO: The Movie, will make its debut June 20, 2017. The documentary features…
What Is the Child-Directed Treatment Setting for Child-Safe Websites?
On October 21, 1998, President Bill Clinton signed into law the Child Online Privacy Protection Act (COPPA). If you manage a website, then that law affects you. In this article, we’ll go over the basics of COPPA and give you some pointers about ensuring that your website is in compliance. Failure to take the law…
New Fetch as Googlebot Option in Search Console, Upcoming?
Andy Kelly, one of our project managers here at Ignite Visibility, noticed a new fetch as Googlebot option today, “Mobile: Smartphone – Upcoming.” Here we see the new option. New Fetch as Googlebot Option in Search Console This mysterious new option has the SEO community wondering… What is upcoming? You can use this…
Guide to Switching from HTTP to HTTPS for SEO
Updated 3/4/2021 A handful of years ago, Google announced a lightweight ranking signal within their Google Search algorithm. The HTTPS/SSL ranking signal is said to only impact an estimated two percent of global searches, but Google says they may strengthen the HTTPS signal overtime to allow webmasters an adequate amount of time to migrate their…