This week: Google makes podcasts playable in search results, Alexa still dominates U.S. smart speaker market share, and don’t embed Instagram images on your website. Here’s what happened this week in digital marketing. Google: We Don’t Index Parts of a Page If you think that Google doesn’t index a page as a whole, but only parts of a page, … [Read more...]
Facebook Satisfaction Continues to Fall – Ignite Friday
This week: Pinterest continues to grow, Snapchat makes it easier to run ads, and take a guess at what’s not a ranking factor. Here’s what happened this week in digital marketing. Report: Facebook Satisfaction at Lowest Level Since 2013 According to the American Consumer Satisfaction Index’s latest ranking of social apps, Facebook is … [Read more...]
Top Keywords on YouTube Revealed! – Ignite Friday
This week: Pinterest has a new toy, Facebook is opening up search results ads to more marketers, and wait until you hear about the keywords that will get you the most views on YouTube. Here’s what happened this week in digital marketing. Facebook Removing Thousands of Interest Targets for Ads This past week, Facebook announced that it’s … [Read more...]
Amazon Prime Day Hits Historic High – Ignite Friday
This week: Amazon’s Prime Day was big (and lasted for two days), DuckDuckGo continues to gain market share, and Snapchat had a great quarter. Here’s what happened this week in digital marketing. LinkedIn Makes It Easier for Businesses to Promote Their Services Got a service you’d like to promote on social media? LinkedIn is making it easier … [Read more...]
Instagram Influencers Losing Influence? – Ignite Friday
This week: influencers ain’t what they used to be, YouTube is making it easier to generate income, and wait until you hear about what Google is putting in some Shopping ads. Here’s what happened this week in digital marketing. Facebook Adds New Details to “Why Am I Seeing This Ad?” Feature Facebook is giving its users more info about why … [Read more...]
Are Smart Speakers the Latest Shopping Trend? – Ignite Friday
This week: Google plays hardball with a competitor, people love shopping with smart speakers, and Facebook has some more opportunities for content creators to earn revenue. Here’s what happened this week in digital marketing. Google Rolls out Changes to DV360 Google is bringing some changes to Display & Video 360 in an effort … [Read more...]
Consumers Reveal Their Top Conversion Factor – Ignite Friday
This week: Google is changing how it looks at robots.txt, Facebook adds back reach estimates for custom audiences, and wait until you hear what consumers rate as their top conversion factor. Here’s what happened this week in digital marketing. Facebook Reinstates Reach Estimates for Custom Audiences A while back, Facebook eliminated reach … [Read more...]
Best Times to Post on Social Media Revealed – Ignite Friday
This week: YouTube has a new ad format, you might get into trouble if you’re using real-time bidding in Europe, and wait until you hear about how many search results are no-click. Here’s what happened this week in digital marketing. UK Regulator: RTB Violates GDPR According to a report by the UK’s Information Commissioner’s Office, … [Read more...]
B2C’s Overemphasizing Big Data? – Ignite Friday
This week: Pinterest does a favor for e-commerce brands, B2C companies may be relying too much on Big Data, and wait until you hear about how much ad spend goes through just three companies. Here’s what happened this week in digital marketing. New: Marketers Can Target Spotify Podcast Listeners Looking to run some ads on podcasts? If so, … [Read more...]
The Ignite 100: A Search For The Best Marketing Software
Ignite Visibility Launches First Annual Ignite 100, A Global Search For The Best Marketing Software and Tools For the first time ever, Ignite Visibility, a top digital marketing agency, will be awarding the top marketing technology tools globally in the premier Ignite 100 awards. Every year, Ignite Visibility selects the best marketing … [Read more...]
