This week: YouTube is testing a feature that lets you reserve ad space four months in advance, social ad spend overtakes print ad spend for the first time, and it seems like every platform has new targeting options. Here’s what happened this week in digital marketing. Facebook Rolls out Tools for Holiday Marketing This past week, Facebook … [Read more...]
Google Chrome to Block Mixed Content – Ignite Friday
This week: a big merger is occurring, good news if you run mobile ads (but better news if your run desktop ads), and you’d better get rid of mixed content on your website. Here’s what happened this week in digital marketing. Taboola and Outbrain Will Merge Big news from the world of native advertising this week: Taboola and Outbrain … [Read more...]
Analysis Of Google September 2019 Algorithm Update (What Changed?)
Notice anything different about your search rankings? You have Google to thank for that following the Google September 2019 algorithm update. The search giant recently announced the roll-out of yet another broad core algorithm update, and as usual, details are few and far between. Here’s what we know so far. Blog last updated 10-4-19. Most … [Read more...]
EU is Cracking Down on Cookies – Ignite Friday
This week: LinkedIn has new ad targeting features, Reddit rolls out new video ad updates, and the European Union’s top court has some bad news if you’re taking a short-cut to get cookie consent. Here’s what happened this week in digital marketing. /> EU Top Court Says Active Consent Needed for Tracking Cookies This seems like a pretty important … [Read more...]
Google Rolls Out Algorithm Update – Ignite Friday
This week: Google rolled out a search algorithm update, social media companies are giving you lots of new video advertising opportunities, and wait until you hear about how many fake reviews TripAdvisor had to remove. Here’s what happened this week in digital marketing. Study: Organic Search Responsible for 53% of All Site Traffic Just over … [Read more...]
Is Amazon Cheating its Sellers? – Ignite Friday
This week: Facebook has some good news for video marketers, Microsoft opens responsive search ads beta to all advertisers, and is Amazon cheating its own sellers? Here’s what happened this week in digital marketing. Facebook Offers New Features for Video Marketers If you’re into video marketing, you’ll love some of the new tools that Facebook … [Read more...]
Say Goodbye to the Old Google Search Console – Ignite Friday
This week: Facebook has declared war on deepfakes, the old Search Console is history, and Google is treating nofollow links a little differently now. Here’s what happened this week in digital marketing. The Old Google Search Console Is Gone The previous version of Google Search Console is extinct. After spending two years in beta, the new … [Read more...]
Facebook is Hiding Likes? – Ignite Friday
This week: Google enhances smart bidding, Facebook has a new toy for advertisers, and wait until you hear about the percentage of marketers who don’t care about voice search optimization. Here’s what happened this week in digital marketing. Facebook Releases Automated Lead Generation Feature for Messenger Are you a Facebook click-to-Messenger … [Read more...]
The 2019 Ignite 100: The Results Are In!
This year, Ignite Visibility set out to find the top digital marketing software on the market. To do so, we scoured the market and called on the public to submit their favorites for consideration. The goal was to curate a list of the very best tools the digital marketing world has to offer right now, based on what real marketers are saying and … [Read more...]
More Ads in Instagram Stories? – Ignite Friday
This week: Google is still penalizing sites that break the rules, Instagram wants to show us more ads, and we’re once again reminded that web traffic isn’t a ranking factor. Here’s what happened this week in digital marketing. Instagram Is Testing Increased Ad Loads in Stories This past week, Instagram confirmed it’s showing more ads in … [Read more...]
