This week, we spotlight Sarah Franklin. She’s the President and CMO at Salesforce. We’d like to congratulate Sarah Franklin and the Salesforce team on their outstanding Q1 results. The company posted revenue of $7.41 billion. That’s an increase of 21% year-over-year. Salesforce also issued guidance. The company expects Q2 revenues to come … [Read more...]
Breaking Digital Marketing News (Updated Every Friday)
Digital Marketing News 6/20/2022 - 6/24/2022 This week: SMBs are giving the green light to marketing on TikTok, 1.5 billion people engage with YouTube Shorts every month, and wait until you hear how much money Postscript just raised. Here’s what happened this week in digital marketing. Study: TikTok’s Value as SMB Promotional Tool Rises If … [Read more...]
Metaverse Companies: How the Metaverse Can Benefit Your Business
You’ve probably heard of the Metaverse, which aims to move the world into the next stage of the digital era. In fact, you’ve probably seen it in movies like Free Guy and Ready Player One, where what seems like movie magic is actually the Metaverse in action. The Metaverse blurs the lines between virtual and physical reality. If you’re a … [Read more...]
Rachel Ferdinando, CMO and SVP of Frito-Lay – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Rachel Ferdinando, Senior Vice President and Chief Marketing Officer of Frito-Lay North America. Ignite Visibility applauds Rachel Ferdinando for her ability to transcend traditional marketing barriers and lead her brand with fresh and innovative ideas. Rachel Ferdinando, the … [Read more...]
William White, Chief Marketing Officer at Walmart – Ignite Visibility Marketer of the Week
This week, we spotlight William White. He’s the Chief Marketing Officer at Walmart. We’d like to congratulate William White and the team at Walmart on an outstanding Q1 earnings report. Total revenue came in at $141.6 billion, up 2.4%. Comp sales grew 3%. Additionally, Sam’s Club sales increased by 10.2% and membership income increased by … [Read more...]
Alex Schultz, VP of Analytics and CMO at Meta – Marketer of the Week
This week, we spotlight Alex Schultz. He’s the VP of Analytics and CMO at Meta. We’d like to congratulate Alex Schultz and the Meta team for the phenomenal growth of Facebook. As of the last quarterly report, Facebook has almost 2 billion daily active users (DAU) and almost 3 billion monthly active users (MAU). The company also hauled in … [Read more...]
Julia White, Chief Marketing & Solutions Officer at SAP
This week, we spotlight Julia White. She’s the Chief Marketing & Solutions Officer at SAP. We’d like to congratulate Julia White and the SAP team on an outstanding first quarter. In Q1 2022, SAP cloud revenue increased by 31%. The company’s current cloud backlog jumped 28%. And S/4HANA revenue rose by a whopping 78%. Further, SAP … [Read more...]
Ukonwa Kuzi-Orizu Ojo, Global Chief Marketing Officer at Amazon Prime Video & Studios – Ignite Marketer of the Week
This week, we spotlight Ukonwa Kuzi-Orizu Ojo. She’s the Global Chief Marketing Officer, Amazon Prime Video & Studios. We’d like to congratulate Ojo and the Amazon team on the recent acquisition of MGM. As a result, MGM is now part of Amazon Prime Video and Amazon Studios. MGM, as you may know, is a production company that’s almost a … [Read more...]
Ann Lewnes, Chief Marketing Officer at Adobe – Ignite Marketer of the Week
This week, we spotlight Ann Lewnes. She’s the Chief Marketing Officer at Adobe. Lewnes also serves as Executive Vice President, Corporate Strategy and Development for the company. We’d like to congratulate Ann Lewnes and the Adobe team for an outstanding Q1 2022 performance. Adobe hauled in a record revenue of $4.26 billion. That’s a 9% … [Read more...]
Chris Capossela, Chief Marketing Officer at Microsoft – Ignite Marketer of the Week
This week, we spotlight Chris Capossela. He’s the Chief Marketing Officer at Microsoft. We’d like to congratulate Chris Capossela and the entire Microsoft team on an outstanding Q2 2022 performance. Revenue came in at $51.7 billion. That’s up by 20%. Operating income reached $22.2 billion. That’s up 24%. Microsoft also delivered within … [Read more...]
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