This week: the page experience update is here, a new privacy-first search engine is here, and a new Search Console feature is here. Here’s what happened this week in digital marketing. Google Page Experience Now Rolling Out Here we go! We’ve been waiting for this day for a long time. Some of us have been dreading this day. And now … [Read more...]
Logan Freedman, Content Marketing Manager, Gravy – Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Logan Freedman, Chief Marketing Manager at Gravy. Ignite Visibility applauds Freedman and the Gravy team for offering a service that recovers failed payments. Logan Freedman Freedman describes himself as a results-driven, content marketing leader. He’s certainly lived up to … [Read more...]
Apple’s iOS 15 Reveal Means More Privacy Concerns for Marketers – Ignite Friday
This week: Instagram offers new monetization tools, Google integrates with a popular e-commerce plugin, and John Mueller dispels some myths about keywords. Here’s what happened this week in digital marketing. Apple Reveals iOS 15 Preview It feels like Apple released their iOS 14.5 update yesterday. However, in the world of tech, there … [Read more...]
What to Know About MUM, Google’s New AI Tech
It was only a matter of time until Google released an updated piece of algorithm tech. Since the latest adaptation, BERT, launched in 2019, it seems the artificial intelligence team has been working on something new: Google MUM. What is Google MUM, and how will it impact the world of search engine optimization? What We'll Cover: What … [Read more...]
Carley Hanna, Associate Marketing Project Manager at Grainger – Ignite Visibility
In this edition of Marketer of the Week, Ignite Visibility spotlights Carley Hanna, Associate Marketing Project Manager at Grainger. Ignite Visibility applauds Hanna for her passion to continue to learn new strategies in different fields, making her a well-rounded asset to any team. Carley Hanna As a graduate of 2018, Carley Hanna is still … [Read more...]
Big Google News: 1st Release of a Broad Core Algorithm Update is Here – Ignite Friday
This week: Google rolls out an update. And next month: Google will roll out another update. Here’s what happened this week in digital marketing. Google Rolls out Broad Core Algorithm Update Here’s the reason some of your keywords might be doing the Google Dance. On June 2, Google released a broad core algorithm update. But wait. … [Read more...]
Kelly Jacobson, Digital Content Specialist, Schedulicity – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Kelly Jacobson, Digital Content Specialist at Schedulicity. Ignite Visibility applauds her for a history of outstanding accomplishments in digital marketing. Kelly Jacobson Jacobson has been with Schedulicity for a short time. She started just this month. Before that, she … [Read more...]
Is AMP On The Way Out? – Ignite Friday
This week: AMP is on its way out, the page experience ranking signal is on its way in, and Pinterest is on its way up. Here’s what happened this week in digital marketing. Google: Fixing Core Web Vitals Already Boosts Rankings Think you need to wait until next month to see a ranking benefit from Core Web Vitals scores? Think … [Read more...]
Amber Theinert, Marketing Manager at Ted’s Cafe – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Amber Theinert, Marketing Manager at Ted’s Cafe Escondido and Ted’s Tacos and Cantina. Ignite Visibility applauds her and the Ted’s team for the company’s ongoing success in the midst of a global pandemic. Amber Theinert “Customers are everything.” That’s the motto of … [Read more...]
Google Has a New Tool to Handle Complex Search Queries – Ignite Friday
This week: Google has a new toy, YouTube has more Clips channels, and Shopify users have more exposure. Here’s what happened this week in digital marketing. Google’s Page Experience Update Will Apply to Desktop Search, Too That page experience update that many SEOs dread won’t just apply to mobile search. It will apply to desktop as … [Read more...]
