With Google constantly changing their algorithms, it’s hard for many webmasters to keep up with each new update unleashed. More and more webmasters are questioning if it’s even worth the hassle, while others fear penalties for falling behind on an update. As a result, many are turning from Google and choosing to try more organic…
Google href lang International Targeting Webmaster Tools Report
Google has released a new webmaster tools report that shows how they are interpreting href lang on your website. The tool basically shows you common issues with your href lang implementation. This new report in Webmaster Tools is called the “International Targeting” report. The report focuses on evaluation of return links, language specific codes and…
Google Removes Authorship Pictures from Search
Authorship is a piece of code supplied by Google that you place into your website. This code tells Google who the author was who created the page. It then links that author to their Google + profile. Authorship was thought by many to be the future of SEO. Subject Matter Experts could largely be determined…
Google Glass Is Back: How It’s Making a Fashion Statement
Google is known for initiating some really cool projects and Google Glass is definitely one of those. These revolutionary “glasses” are available to everyone now, or at least to those who can afford it. Outside of the technical issues associated with Google Glass, the one big complaint has been the appearance. It honestly looks weird…
Google Update: Google Spam Algorithm PayDay Loan Version 3.0 Launched
In the SMX Advanced keynote last night Matt Cutts, Mr. Webspam at Google, announced that PayDay Loan 3.0 has been launched. This new algorithm will have an impact on the most competitive and spammy SEO niches. This launch of PayDay loan 3.0 comes right after version 2.0, which was just launched a few week ago!…
Search & Social Data Unite!
Retargeting your audience is something many online marketers are fans of. We all know by now that companies can go after Facebook users who have visited their site or clicked on their ads. This was a big move when it was introduced a few years ago. However, marketers can now step up their game even…
Big Bing SEO News: Apple Replaces Google with Bing as “Spotlight” Search Provider
Anytime a large operating system makes a change to the default apps and overall web services they offer with their product it causes waves in the SEO and marketing world. Why? Well for example, if all the Apple phones suddenly started to offer a new application on the home page of the phones interface, that…
“Right to Be Forgotten” Wins in Europe
A couple of weeks ago I wrote a blog discussing the court battle Google was facing in Europe. The case against Google was that people have the “right to be forgotten” online. This was definitely a tricky case considering there would be so many potential issues from multiple angles on this topic. And it appears…
Thin Content for Google SEO in a Post-Panda 4.0 World
In this post, we take a look at thin content. Why do we Care about Thin Content? According to Google, the Panda algorithm looks for thin content and devalues rankings for websites that have thin content. Because of this, people are afraid that they might have it on their website. What is Thin Content? Worried…
Google Panda Update 4.0 Launched, Big News for SEO – 5, 21, 2014
Matt Cutt’s, a spokesman for the Google Webspam team, announced today that Google has released version 4.0 of the Google Panda Algorithm. Google is rolling out our Panda 4.0 update starting today. — Matt Cutts (@mattcutts) May 20, 2014 It can be expected that this update will cause significant fluctuations in rankings. Some people…