Google is attempting a resurgence of a search feature they rolled out a few years back. It is essentially a search box within the actual search you perform. This sounds a little puzzling at first, but it is actually quite simple. We have seen this in the past but this one appears to be a…
13 Critical SEO Strategies To Implement Before Penguin 3.0
Penguin 3.0 is speculated to run any day now, and SEO professionals are scrambling to get their websites in line for the update. (Why so many have waited until now, I have no idea.) Here are some things you should do before the next Penguin update — and for your website’s SEO in general. 1….
Google’s “Knowledge Vault” – Science Fiction Becomes Digital Reality
It is the stuff of science fiction. Issac Asimov’s Multivac stored every computable answer save for one. The decades-long series Star Trek‘s ship computer could answer any question posed to it, and did so in conversational format. Arthur C. Clarke’s infamous HAL 9000 was an artificial intelligence computer that calmly conversed with it’s doomed crew. Hundreds…
Penguin 3.0 To Launch Soon – Could Mean SEO Disaster or Success
There has been a storm brewing surrounding Penguin 3.0. If algorithm doesn’t rerun soon, the search engine optimization community might release a tornado of excessive Google slander around the topic. Many are speculating the cloudburst will occur today (sorry just wanted to see how many weather references I could fit in the intro). OK, so let’s…
Delayed or Cancelled Flight? No Problem – Google Offers Easy Alternatives
Google isn’t just the top source for navigating you around in your vehicle anymore, they have taken their powers to the skies. We all know the airport is a chaotic place to be, especially when flights are being delayed or even cancelled. Well, now Google is here to help with that. Google Now has just…
Google Pigeon Update Makes Shockwaves in Local Search
Last week Google introduced a major local search algorithm update, and the change is sending shockwaves throughout the SEO community. While Google has not officially announced a name for the update, it has been dubbed “Pigeon” for the winged urban explorers that are known for returning home, appropriate for a local search update. While the…
Will Google Have to Pay for Stealing Content?
Have you heard of a scraper website? It is a website that takes information from other sites and then positions it as their own. Google hates scraper websites, and ranks them very low in the search results. But when you think about it, isn’t Google a scraper website? Let me explain. Google Steals News If…
Google Local Search Rolls Out Major Algorithm Change
Google rolled out a pretty big algorithm update to their local search rankings as of last night. Currently there are not many details to analyze just yet, however it is known that the change has made a significant impact on local search. Ranking changes for local businesses, whether for better or worse, have been widely…
When Good Information Goes Bad
Recently, we’ve seen Google start providing more actual details regarding your query in their search results a la Duck Duck Go. It’s now possible to get step-by-step instructions or fast answers to queries from an ever-widening variety of search terms. Rather than pulling from the first search result provided, Google has been generating it’s own…
Google Upgrades Zip Code Listings Feature in Search
Google has added a pretty cool feature to its knowledge graph. When you search a given location, you will effortlessly receive all the zip codes within that area. Furthermore, clicking on one of the zip codes gives you a map where the location you have targeted is outlined. It’s a pretty convenient idea when you…