Bold, true, statement. You should bring the MAJORITY of your television advertising budget online for a better ROI. There is a reason companies everywhere are doing it. Here is how to make that happen. You won’t be alone if you do so. In fact, according to one projection, digital ad spend will exceed TV ad…
Retail is Going Mobile and Changes to Crawl Limits and More
This week: a lawsuit could change your content marketing efforts, retail sales are going mobile, and Google changes crawl limits in Search Console. Here’s what happened this week in digital marketing. Report: Retailers With Apps See Most Sales From Mobile It looks like we’ve just hit another mobile milestone. According to Criteo, retailers with shopping…
How To Master The New Google AMP Stories (Free Guide)
Google AMP stories are here! The tech giant recently announced the arrival of Google AMP stories – Google’s play on the popular story format created by Snapchat. Ready to learn how to master them? Below, I’ll cover everything you need to know about AMP stories, how to set them up, and if they’re right for…
Hiring Search Engine Optimization Specialists (What to Look For)
Are you looking for search engine optimization specialists to help you gain exposure online? If so, then you should know how to find the team that’s best suited for your brand. The good news is that digital marketing is a crowded field. You’ll have no trouble finding plenty of companies online that are willing to…
AMP This, AMP That, Amplify Your Site Now
This week: lots of news about Snap and AMP, Google says you should go straight to HTTPS, and there are some changes in Google Image Search. Here’s what happened this week in digital marketing. https://www.youtube.com/watch?v=zsQ-D71bWCY Google: More Than 100 Ad Networks Support AMP Last year, Google started delivering display ads to AMP pages. After several…
Avoid This Pinterest Marketing Strategy Mistake (How to Fix It)
Make this mistake with your Pinterest marketing strategy and there goes the value of the whole platform! This article will cover the number 1 error most marketers aren’t talking about – and how you can avoid it. Don’t make the mistake of ignoring Pinterest altogether. When used correctly, Pinterest can be an extremely valuable addition…
4 SEO Techniques All Marketers Should Be Using In 2018
Wondering how to dominate SEO marketing in 2018? I’ve put together a list of four great SEO techniques all marketers should be using to boost their rank in the search results. As marketing and SEO continue to evolve, it gets easier and easier to fall behind. Things like AMP and voice search are no longer…
The Method To Drive BIG Traffic With Quora Advertising & SEO
Looking to get more visitors to your website? If so, check out Quora advertising and SEO. Why? Because it’s a way to reach potential customers that your competitors might not be using. Also, it’s an additional source of traffic. That means if some of your other marketing channels have a dry spell, then maybe Quora…
Getting Started With Google Advertising? (Read This)
With Google advertising, you have the ability to build an incredibly successful business online. In this article, I’ll walk you through everything you need to know about advertising on Google from start to finish. Google allows people to advertise on a platform called Google AdWords. In just a few minutes, you can set up an account…
Instagram Tests New Ads and Search Console Has Arrived
This week: the new Google Search Console is here, Google partners with WordPress, and Instagram is testing multiple new features. Here’s what happened this week in digital marketing. Watch a Video Or Read The News Below Google Partners With WordPress to Improve User Experience It’s no mystery that Google has partnered with developers, SEO professionals,…