The medical industry isn’t exactly known for shaking up the online space. But times are changing for healthcare, and by extension, healthcare marketing. Below, we’ve put together a list of healthcare marketing strategies proven to help you win more patients. In the past decade, healthcare marketing strategies have evolved from catch-all mass marketing to personalized…
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Google Crawl Budget for SEO, STOP Guessing! (Real Info Here)
If you want the pages on your website indexed quickly, then you need to understand the meaning of crawl budget for SEO. It really effects all sites big and small. But often, large sites, sites with technically errors or sites with unique URL generating features really need to pay attention here. But wait! I’m getting…
When Should You Use Remarketing Lists for Search Ads?
Picture this—a potential customer visits your website, browses around for a bit, adds a few items to her cart, and then leaves for whatever reason. A few hours later, she encounters your web banner displayed across the top of her favorite news site. While many users would say you’re “following” her, what you’re actually doing…
Press Release SEO: Do Press Releases Work For SEO?
Historically, press releases were meant to facilitate communication between public relations and the media—informing journalists about major events, such as launching a new product, winning a prestigious award, or announcing leadership changes. Now, it’s become an industry staple that no public relations representative should be without, albeit in a different way than it was decades…
Advanced Amazon Listing Optimization Guide (2020 Edition)
Amazon listing optimization can make a big impact on sales. The higher you rank, the more you sell! By the time you finish reading this guide, you’ll know how to optimize Amazon product pages like a pro. What You’ll Learn: Introduction to Amazon’s A9 algorithm Keywords and rankings for Amazon listings Primary vs. backend keywords…
25 Amazon Consulting Services Must Haves
Looking for Amazon consulting services? If so, you’d better know how to find somebody who’s worth the investment. If you’re new to selling products on Amazon, then it’s likely you’re still in the “I don’t know what I don’t know” phase. If that’s the case, it’s best to do some up-front research to determine what’s…
Should You Cancel SEO During COVID-19?
Four months into 2020 and COVID-19 has already disrupted nearly every facet of daily life. There’s been a shutdown of activity across sectors—entire cities have gone into lockdown mode, public spaces have been emptied, and major events have been canceled. Today, I’m going to walk you through a process that will enable you to make…
Facebook Dynamic Ads 101
Facebook has come a long way since it first launched in 2004. With more than 2.5 billion active users, the platform has transformed the way users consume content and the way marketers advertise. Today, Facebook advertising is one of the most effective and lucrative marketing channels for any brand. What You’ll Learn: What are Facebook…
Amazing Listing Image Requirements & Optimization Guide
Ready to learn the proven formula for meeting Amazon image requirements that sell more products? After reading this, you will be an Amazon photo optimization expert and sell more as a result. Most people don’t think much beyond the primary image. You know the one – the image that pops up in the search results…
Facebook Global Pages: Everything You Need to Know
Facebook is a worldwide presence. If you’re using it for marketing purposes but only limiting yourself to one country or region, you might be doing your brand a disservice. Maybe it’s time to go global? New languages, countries, how exciting is that?! Of course, when you reach across national borders (or language borders) to find…