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Home / Archives for John Lincoln

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John Lincoln

John Lincoln (MBA) is the Co-Founder & Executive Chairman of Ignite Visibility, a top performance marketing agency backed by Mountaingate Capital. A digital marketing strategist and keynote speaker, Lincoln has managed over 1,000 marketing programs for brands like DoorDash, HBO, Tony Robbins, and Experian. Under his leadership, Ignite Visibility has been named a leading digital marketing agency in the U.S. and made the Inc. 5,000 list six times. Lincoln also spearheaded the development of CertaintyTech, a cutting-edge media mix modelling and forecasting platform.

An award-winning marketer, Lincoln has authored three books, including Advolution (2022), and produced films such as SEO: The Movie. Recognized as a Top Business Leader, he has been featured in Forbes and The New York Times and spoken at global events like Web Summit and SMX. Lincoln's mission is to empower businesses through innovative digital strategies while reinvesting in clients, employees, and the community.

SEO Buzz: Google Is Cracking Down, Changes to Mobile

By John Lincoln

This week: Google explains a change, an old search result label is disappearing, and you’d better get rid of “intrusive interstitials” from your website. Here’s what happened this week in SEO. “Mobile-Friendly” Label in Search Results Is Going Away When you’ve Googled around for various bits of information over the past couple of years, you…

Step-By-Step Guide to Implementing AMP on a WordPress Site

By John Lincoln

The Google Accelerated Mobile Pages (AMP) framework allows you to create a much faster mobile browsing experience right away without a complete mobile web overhaul and without losing your ad revenue. This is my step by step guide to implementing AMP on a WordPress site. AMP basics AMP pages are stripped down versions of the…

Get Into Google News, Learn Google News SEO Now

By John Lincoln

Google News is an important part of Google. Delivering over 6 billion website clicks per month, some websites see lifts in traffic of over 300% upon being accepted. In this video, you will learn much of what is necessary to get started with Google News for SEO. Google News SEO Video – Watch Now Things…

What Is the Child-Directed Treatment Setting for Child-Safe Websites?

By John Lincoln

On October 21, 1998, President Bill Clinton signed into law the Child Online Privacy Protection Act (COPPA). If you manage a website, then that law affects you. In this article, we’ll go over the basics of COPPA and give you some pointers about ensuring that your website is in compliance. Failure to take the law…

SEO Buzz: Another Google Algorithm Update?

By John Lincoln

This week: Tales of yet another update, Google really wants you to use AMP, and another SEO myth gets busted. Here’s what happened this week in SEO. Google Really Wants You to Use AMP Pages Don’t be surprised if you log on to the Google Search Console today and see the following message: “Google has…

International SEO Training Video

By John Lincoln

Ready to learn international SEO? Get ready, there is a lot to know. In this video, we cover what it is, why you should do it, how to set up your URL structure, what to watch out for and much more. Watch this video now and learn how to take advantage of international SEO for…

What Is White Hat SEO and Why It Matters for Ethical Rankings

By John Lincoln

In the world or SEO, there are two sides: white hat and black hat. And when it comes to marketing, you want to fall firmly on the white hat side. Here’s a full rundown on what white hat SEO actually is, and how to make sure you stay on the good side of SEO. Modern-day…

SEO Buzz: Chrome Supports AMP, Redirects No Longer Lose Page Rank

By John Lincoln

This week: Google Chrome for iOS now supports AMP, more speculation about a possible Google update, and a surprising revelation about 30x redirects. Here’s what happened this week in SEO. Google Chrome for iOS Now Supports AMP The latest update to Google Chrome for iOS now includes support for Accelerated Mobile Pages (AMP). That means…

CRO Testing Shows Power of Urgency Tactics in E-Commerce

By John Lincoln

Conversion Rate Optimization Results for Urgency Tests – Infographic When you create a sense of urgency, you give people an incentive to buy immediately. CRO Testing Shows Power of Urgency Tactics in E-Commerce – An infographic by the team at Ignite Visibility Embed CRO Testing Shows Power of Urgency Tactics in E-Commerce on Your Site:…

Google: Short Articles Won’t Penalize Your Site

By John Lincoln

This week: Local results get hyperlocal, last month’s quality update is favoring the news, and some SEO myths get debunked. Here’s what happened this week in SEO. Study Shows That News Sites Benefitted from Last Month’s Quality Update Google released a “quality update” in June. Allegedly. The search giant has yet to confirm or deny…

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