Want to build a chatbot for Facebook? How about a chatbot for your website? They actually might end up being the same chatbot! Learn it all in this article. Remember the saying, “there’s an app for that?” There was a time when that was absolutely true – seemingly every business was getting into the app…
19 “No Sweat” Steps To SEO Optimization With Joyous Results
Want to feel joyous about your SEO optimization? This simple guide will walk you through simple steps to get you there. SEO is alive and well! The proof is in the numbers: 57% of B2B marketers stated that SEO generates more leads than any other marketing initiative. 81% of people perform some type of online…
Facebook Takes on Yelp & Youtube
This week: Facebook has some new toys and Google makes news about disavow links. Here’s what happened this week in digital marketing. Facebook Will Tell You Which Pages Shared Their Videos Facebook will let you know who’s sharing your videos. This past week, the social media giant announced that it’s rolling out a new feature…
New Character Limits, Knowledge Panels and Links Passing Rank
This week: Twitter doubles its character limit, publishers get their own knowledge panels, and JavaScript links pass rank, too. Here’s what happened this week in digital marketing. Twitter Doubles Character Limit to 280 Once upon a time, Twitter limited you to 140 characters per tweet. Now, that limit has been doubled. This past week, Twitter…
6 Important New Google Programs That Will Improve Your Conversions And Analytics
Google’s offering free versions of the programs designed to power Analytics 360. Below, I’ll go into detail about six new Google programs you should be using. Google’s had a big year. With the recent rollout of Google Analytics 360 and its subsequent programs, marketers have access to more analytics and detailed reports than ever. But…
How To Find Expert AdWords Management That Really Delivers
If you’re having trouble running a successful Google AdWords campaign, it might be time to outsource the project to an AdWords account management team. But how do you find a company that will deliver results? The future of your business could depend on whether or not you can answer that question. While there are plenty…
Local SEO Tips: How to Optimize for a Multi-Location Business
If you have a business with multiple locations, then the usual assortment of local SEO tips will still apply, but with one caveat: you’ll need to follow them for each location. That’s a whole different different, and more complicated, ballgame. In this article, we’ll go over local SEO tips that you should use if you’re…
Marketing Consultant: Roles, Responsibilities, Skills Needed
Thinking about hiring a marketing consultant? Great! But first, you’ll want to read this. Below I’ll cover a few clear signs that you need a consultant, along with some tips to make sure you find the right one. What is a Marketing Consultant? A marketing consultant is an outside business professional who works with companies…
The 5-Step Undisputed Formula for First Page Rankings in Google
Looking for first page rankings in Google? Of course you are! In this post, we give you a proven formula for success. Let’s talk first page rankings in Google. You can “win” a top rank by following a tried-and-true formula that’s the staple of SEO professionals everywhere. Here’s the 5-step undisputed formula for first page…
How to Diagnose a Google Fred Penalty (Quick Tips And Facts)
In this article, we’ll go over how you can diagnose the Fred penalty. We’ll also tell you how to rank in a post-Fred world. Special shout out to Wylie Stillwell who helped with the strategy here. Earlier this year, Google rolled out the “Fred” update. It was the source of much frustration for countless SEOs….