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Home / Case Studies / Case Study: Energy Muse: 900% SEO ROI in One Year

Case Study: Energy Muse: 900% SEO ROI in One Year

March 3, 2017 By John E Lincoln

seo case study

EnergyMuse.com is a fast-growing e-retailer that sells inspirational crystal energy jewelry nationally.  They became Ignite’s client on June 2014 to enhance their organic traffic and sales.

Goal

Increase organic traffic and sales through the website.

Results

The data below depicts the organic traffic levels showing record highs each and every month Ignite has been on the account. We can clearly see that traffic was stagnant prior to Ignite and then an explosion of traffic when the Ignite Visibility methodology took effect.

20x More Traffic from Organic referrals than on Mid-2014

Energy Muse

If we compare the first two years since Energy Muse engaged with Ignite it’s possible to see that with our advanced SEO techniques we’ve been promoting great business growth resulting in a 60% Increase in Organic Revenue year-over-year.

As shown, we have steadily grown Energy Muse’s keyword rankings over time through implementation of our advanced SEO techniques.

Energy Muse SEO 2

The following chart is a sample of some of the top 15 keyword rankings achieved with this campaign. We’ve gained the top position for many high-traffic search terms in their space:

Keyword Google Rank 11/21/2016 Search Volume

(Exact Match – USA)

healing stones 1  8,100
crystals for sale 1  6,600
stones and crystals 1  1,600
buy crystals 1  1,300
energy stones 1  880
copal incense 1  880
crystal power 1  880
root chakra stones 1  880
spiritual stones 1  720
stones for anxiety 1  720
meditation stones 1  590
power crystals 1  480
buy crystals online 1  390
energy necklace 1  390
calming stones 1  390

Finally, the graph bellow represents Energy Muse Return Over Investment (ROI) for their SEO investments with Ignite. As we can see, they’ve experienced positive ROI that has been growing year-over-year.

ROI

About John E Lincoln

John Lincoln (MBA) is CEO of Ignite Visibility (a 2017, 2018, 2019 and 2020 Inc. 5000 company) a highly sought-after digital marketing strategist, industry speaker and author of two books, "The Forecaster Method" and "Digital Influencer." Over the course of his career, Lincoln has worked with over 1,000 online businesses ranging from small startups to amazing clients such as Office Depot, Tony Robbins, Morgan Stanley, Fox, USA Today, COX and The Knot World Wide. John Lincoln is the editor of the Ignite Visibility blog. While he is a contributor, he does not write all of the articles and in many cases he is supported to ensure timely content.

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About The Editor

John E Lincoln, CEO

John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation and a 6x Inc. 5,000 company. Lincoln is consistently named one of the top marketing experts in the industry. He has been recipient of the Search Engine Land "Search Marketer of the Year" award, named the #1 SEO consultant in the USA by Clutch.co, most admired CEO and 40 under 40. Lincoln has written two books (The Forecaster Method and Digital Influencer) and made two movies (SEO: The Movie and Social Media Marketing: The Movie) on digital marketing. He is a digital marketing strategy adviser to some of the biggest names in business. John Lincoln is the editor of the Ignite Visibility blog. While he is a major contributor, he does not write all of the articles.

LEARN MORE ABOUT JOHN

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