In April Google announced its intention to shut down the Trusted Store system and replace it with its new Customer Reviews program. Read on to find out what the new system has in store for your business. Google Trusted Stores has seen its fair share of changes over the years. And recently, it unveiled its…
How to Set-up Your First Email Automation Program (And Win!)
Ready to learn about email automation? Watch a video or read the full article below. There is a lot to know about email automation. Read the transcription or full article with specific examples below. Hi I’m John Lincoln with the Ignite visibility and today I’m talking to you about email automation. If you don’t know…
Facebook Makes Some New Changes & More
This week: Snapchat is still a hit with teens, Facebook has some new targeting options, and wait until you hear about Amazon Prime user growth. Here’s what happened this week in digital marketing. Facebook Launches Explore Feed on Desktop to Boost Post Visibility Sick of your Facebook posts not showing up in the newsfeeds of…
All the Different Audience Targeting Methods in Facebook
When it comes to developing a good advertising strategy, one word stands out: targeting. If you don’t target your ads to people in your market, you’re likely to limit your return on investment (ROI). In fact, you’ll probably lose money. Fortunately, Facebook gives you plenty of great options when it comes to targeting your ads….
Should You Use IP Location Detection And Redirects? (Good Or Bad For SEO?)
Are detecting the location of a users IP address and then redirecting them? Or perhaps you are just considering it? In this video, we cover the topic and tell you what to watch out for when detecting UP location and serving redirects for SEO. Transcription Should You Use IP Location Detection And Redirects? (Good Or Bad…
How to Use Facebook’s New Store Visit Ads to Drive Customers
If you’re a brick-and-mortar business owner with multiple locations, you can use Facebook to drive foot traffic to your stores. How? With an advertising option on Facebook that doesn’t get much fanfare: a Store Visit ad. In this article, we’ll go over what you need to know about running an effective Facebook ad campaign that…
Mobile vs. AMP & Mobile First is Here
This week: Snapchat takes a hit, you can upload videos with TweetDeck, and Google drives advertisers crazy with a new policy. Here’s what happened this week in digital marketing. Google Doubles AdWords Budget Limit This is not good news if you are a Google AdWords advertiser. Google has doubled the maximum daily budget limit. In…
7 Smart SEO Business Strategies That Always Work For B2B
If you’re running a B2B shop, you shouldn’t just rely on LinkedIn to send business your way. You also need search engine optimization (SEO). Fortunately, there are plenty of SEO business strategies that are perfect for B2B companies. Here are 7 of the smartest. SEO Business Strategy 1: Become a Thought Leader If you want…
Google Click-Through Rates in 2017 by Ranking Position
Ready to learn how high click-through rates are for specific Google positions in 2017? In this micro-study, we will cover just that and provide some insight. There is a lot going on with Google right now. Because of that, it is an important time to have a good grasp on click-through rates. In this micro-study,…
SEO Help – 27 Clear Signs You Need It (Bad)
Do you need SEO help? Read this article, and by the end, you’ll know. The article also covers some important points of SEO you may find interesting. SEO seems simple enough. Plug in a keyword here, add a link there, and voila – you’re sitting pretty on Google’s first page. Not so fast. What seems…