Wigs by Patti's Pearls is a boutique website geared towards women with cancer as well as the hair challenged. The Challenge The client wanted to bring more exposure to the e-commerce business and expand their brand. Additionally, the client wanted to recognize the beautiful women and raise awareness of hair loss and its affects. The Ignite team … [Read more...]
How Social Media Ads Help Your Brand
Social media ads are a phenomenal method to grow your brand quickly and effectively. However, it is important to identify which social platform would yield the most return for your business. Facebook Facebook is my favorite platform for promoting your business, you can acquire new likes, promote post or direct traffic to your website for … [Read more...]
How to Make a Killer Pinterest Profile
With social media constantly changing, Pinterest has been dominating the social media scene with its engaging and lively photos. The numbers for Pinterest are staggering. It is now used by more than 1 in 5 U.S. adults (21%), as well as a full third of U.S. women. Additionally, the average Pinterest user has a household income of over … [Read more...]
How to Get People To Read Your Blog and Online Content
With millions of websites out there, it’s tough to get your blog seen by the right audience. Employ some of these easy tactics to help drive fresh traffic to your website. Writing Style: Make sure you’re providing quality content that is meaningful to your audience. Here are guidelines to crafting strong blog entries. Good Topics- Have a … [Read more...]
How to Establish a Cohesive Brand Across Social Media Platforms
When setting up all your social media profiles, it’s important for them to be cohesive in terms of branded images, business information, content and more. Images Your images on all your social profiles should be similar and representative of your brand. Your logo should always be the profile photo. Here is a cheat sheet for the recommended … [Read more...]
Linkedin Launches Awesome New Publishing Platform
Linkedin users can now strengthen their reputation with the new blogging platform. This beta tool will soon become available to all its members over the next couple of months and bring some new life to the social media platform. The platform aims to share user’s perspective, experiences, and expertise. Additionally, it will strengthen users’ … [Read more...]
How to Successfully Market Your Business on Instagram
A photo on Instagram is now worth a thousand likes. Instagram is dominating the social media arena when it comes to engagement. It boasts more than 200 million users and according to a study by Forrester, Instagram delivered 58 times more engagement per follower than Facebook, and 120 times more engagement per follower than Twitter. How can you … [Read more...]
Ignite Team Heads to the AMA Cause Conference
Yesterday, the Ignite Visibility team headed to the inspiring AMA Cause Conference at the Joan Kroc Center and it was a huge success! As a sponsor for this year’s event, we were very happy to be able to give back to the local community and were proud to be an exhibitor and speak on relevant digital trends. Speakers from a wide range of industries … [Read more...]
Pinterest Offering Promoted Pins to Limited Group
Last Fall, Pinterest teased about the plan to try out Promoted Pins. And now it is available---sort of. Pinterest is beginning to offer their first paid test, in the U.S. only, to a small group of major brands from different industries, including: ABC Family Banana Republic Expedia.com Gap General Mills Kraft lululemon athletica Nestle - … [Read more...]
You Know You’re an Internet Marketer When…
Marketing on the internet can be a funny thing. Whether it's a new Google update or a hot up and coming social media platform, here's a humorous look into the trials of being a internet marketer. 1. You see a hummingbird in real life and immediately think about Google. 2. You pray to the Google Gods for better ranking. 3. You’re subscribed to … [Read more...]
