This is a hard one to write about, but it certainly needs to be addressed. In some cases, search engine optimization, social media, email marketing, you name it, any form of digital marketing, will not save your online business. There are certain things that have to be in place for you to be successful online….
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A Step-by-Step Guide to Keyword Selection for SEO: How Savvy Pros Do It
There are different strategies when it comes to SEO. In some cases, a website only focuses on a few keywords. As long as they are ranked well for those terms they are happy. They are getting qualified traffic, leads and business. Others like to continually go after more and more keywords. Sure, they will keep…
Are Directories Bad for SEO? A Fact Driven Answer
For decades, web directories have been used to help people find content online and, in turn, help improve search engine rankings. But after years of misuse and abuse, the vast majority of directories are now considered by many to be both problematic and worthless for SEO, and Google frowns upon most. So, should we abandon…
Ultimate Guide to Search Engine Friendly Pagination
Pagination is often one of the least favorite aspects of SEO because there are various formats that can make your head spin. Eventually, pagination is something every webmaster will have to address because it’s an important element to SEO, which produces huge implications for rankings, conversion rates and website usability. Websites are a series of…
Why Inbound Marketing Is the New External Linking Strategy for SEO
If you read my up-to-date guide on external linking for SEO the other day (if not, check it out), one of the major themes you probably took away from it is the importance of creating great content. As both people and search engines like Google become increasingly wary of cheap ploys to lure clicks, it…
Mobile SEO Checklist – #Infographic
After Google’s announcement that they will begin to use a site’s mobile readiness as a ranking factor for mobile search results, now is the time to fine tune your mobile optimization. Google’s move is largely due to their earlier prediction that mobile searches will reach close to 85.9 billion in 2015 as 57 percent of…
Ultimate Guide to Google Search Operators
As the most used and highest performing search engine with more than a billion users, Google works hard to improve search results. However, the average user doesn’t know the search engine is specifically designed to handle complex searches for more relevant results using Search Operators. With the release of the Hummingbird algorithm in 2013, Google…
How to Evaluate Pages Indexed in Google for SEO
SEO professionals go about doing certain tasks in different ways. One of those, is evaluating how many pages you have in the Google index for SEO. In this post, we reveal real insight from Google on how to find how many pages your website has in the index. Site Operators in Search One of the…
Miva Merchant SEO Review: What You Need to Know to Succeed
I have had the pleasure of working with Miva Merchant sites for about 6 years now. Keep in mind, they are not the only platform I have worked on. I have done SEO on Joomla, WordPress, Drupal, SquareSpace, Wix, Magento, Asp.net, Ruby on Rails, Cake PHP, regular PHP, Expression Engine, Big Commerce, Yahoo Storefronts… Really,…
Should You Buy The .Sucks Version Of Your Company’s Domain
Most of us would like to think that terms like “sucks” would have been long ago left on the schoolyard, but companies are now suddenly forced to confront the unpleasant slander to protect their brands. Starting at the end of March, .sucks web domains will be open for registration, which means that companies with trademarked…