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Home / Archives for AI

Maximize Visibility With the Help of Contextual Advertising & AI

January 2, 2025 by Meghan Parsons

Ad relevancy is critical in attracting new audiences, which is how contextual advertising and AI can help. Together, these two tools can get your ads in front of your target audiences in the right place and at the right time based on the content they consume. In this blog post, Ignite Visibility’s VP of Paid…

AI Content Detectors: Do They Work and How Do You Use Them?

December 4, 2024 by Elizabeth Seigle

As AI-generated content continues to grow and develop with continuous innovation, so too are certain challenges to consider. One of these challenges is discerning AI content from human-written content, which has led to the rise of and demand for AI content detectors. This blog, Senior Content Writing Specialist, Elizabeth Seigle, will include an overall evaluation…

AI SEO: A Marketer’s Guide to Responsible Use

August 1, 2024 by Danny Conlon

An effective SEO program is made up of many different strategies that can become time consuming. On top of that, algorithms and best practices constantly evolve, making it tough to stay ahead.  But there’s a secret weapon—AI SEO.  In this blog, Danny Conlon, Vice President of Product and Marketing at Ignite Visibility, lifts the lid…

What Is Google Gemini? How to Leverage Google’s Latest AI For Your Business

March 20, 2024 by Erik Hyrkas

Google is never one to be behind the trends, so, when other AI tools started hitting the market, Google’s Gemini AI solution wasn’t far behind. This new tool claims to power various solutions, including Google Search and Google Ads, so digital marketers should take notice of it. So, what is Google Gemini? How does it…

62% of People Now Use ChatGPT or Google Gemini To Find A Product or Service, Why This Will Change Marketing

February 26, 2024 by John Lincoln

In the ever-evolving landscape of digital marketing, the emergence of new technologies and platforms impacts how companies strategize their online presence and customer engagement. This is about to happen again right now.  Additional Reading On The Topic: A Perspective on Google Perspectives. How It Is Changing SEO Traditional Search Engine Traffic Is On The Decline…

Ignite Visibility Publishes Groundbreaking Generative AI Whitepaper

July 25, 2023 by John Lincoln

Don’t know where to get started with generative AI? There’s a lot to learn – and luckily for you, we’ve done the research, compiled the insights and talked to the industry experts so you don’t have to. What will you learn in our whitepaper on generative AI? 1. What is Generative AI? 2. What is…

Bing Chat vs. Chat GPT vs. Google Bard: Which AI Chat is Best?

July 20, 2023 by Danny Conlon

AI chatbots have quickly ascended to the forefront of customer service and marketing tools. In the vanguard of this revolution are three heavyweights: Bing Chat, ChatGPT, and Google Bard. This article will comprehensively compare Bing Chat vs. ChatGPT vs. Google Bard and try to determine which is best for digital marketing. Designed with an expansive…

AI in Email Marketing: The Hidden Force Behind Campaigns

May 3, 2023 by Lealyn Papaya

What is AI? A Brief History Before we embark on this riveting tale of AI in email marketing, let’s make a detour and meet our protagonist. In a nutshell, AI is the science of building machines that can think, learn, and perform tasks that typically require human intelligence. It’s like your favorite sci-fi movie, but…

Paid Media AI: How AI is Revolutionizing Paid Media Campaigns

April 18, 2023 by John Lincoln

In a world where digital marketers constantly seek an elusive competitive edge, paid media AI has swooped in like a superhero to save the day—cape and all. But what happens when we introduce our tech-savvy savior to the dynamic realm of paid media? Buckle up because we’re about to embark on an exhilarating journey into…

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