First impressions matter. During the initial stages of the customer journey, they’re everything. Think of it as a job interview. How do you turn that first impression into a lasting one? Arrive on time, offer a firm handshake, and prepare your responses in advance, or you won’t get a second chance. When it comes to…
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5xx errors play a more significant role in your SEO performance than you may think. They block crawlers from reaching certain pages, and in some instances, can result in pages being pulled from the index. In other words, if you’re not careful, 5xx errors can seriously hurt your organic rankings. In this article, I’ll define…
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Back in May of 2013, I was astounded to be awarded as a top 1% most viewed profile. This was surprising, considering how many people are on the site. That being said, there were some key strategies, and a little luck, which resulted in my profile getting exposure. In this post, I have broken these…
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Google for Jobs SEO is necessary to boost your job listing ranking. Optimizing your listing will also help you in finding the right candidate, which should be your goal. In this article, I’ll go over what Google for Jobs is, why and how it works, and how to implement and optimize your listings for better…
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What is the Marketing Funnel? Funnels break down the process of turning strangers into leads, prospects, and ultimately, customers. This is a critical component that all organizations must get right. In this article, I’ll define what a marketing funnel is, its various stages, and how to set one up. Read on to learn more. What…
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