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Home / Archives for John Lincoln

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John Lincoln

John Lincoln (MBA) is the Co-Founder & Executive Chairman of Ignite Visibility, a top performance marketing agency backed by Mountaingate Capital. A digital marketing strategist and keynote speaker, Lincoln has managed over 1,000 marketing programs for brands like DoorDash, HBO, Tony Robbins, and Experian. Under his leadership, Ignite Visibility has been named a leading digital marketing agency in the U.S. and made the Inc. 5,000 list six times. Lincoln also spearheaded the development of CertaintyTech, a cutting-edge media mix modelling and forecasting platform.

An award-winning marketer, Lincoln has authored three books, including Advolution (2022), and produced films such as SEO: The Movie. Recognized as a Top Business Leader, he has been featured in Forbes and The New York Times and spoken at global events like Web Summit and SMX. Lincoln's mission is to empower businesses through innovative digital strategies while reinvesting in clients, employees, and the community.

Facebook and Quora are Testing New Ad types

By John Lincoln

This week: Facebook penalizes fake videos, Google is keeping a secret, and Quora offers retargeting. Here’s what happened this week in digital marketing. Facebook Penalizes Fake Videos You might be one of those savvy digital marketers who posts a link on Facebook with an image that has a YouTube-like “Play” button on it. You do…

Complete Guide to Amazon Vendor Express

By John Lincoln

In this post, our Director of Amazon, Shawn Green walks us through everything you need to know about Vendor Express. Whether you’re just beginning to sell on Amazon or have an established presence on the platform, there’s still one option you may not be as familiar with: Vendor Express. But don’t worry; after reading this…

5 Social Media Lead Generation Tips To Double Your Conversions

By John Lincoln

Interested in social media lead generation? In this article, we will teach you how to use earned social media to drive micro and macro conversions for your website. By now, most businesses are aware of the impact of social media marketing. But many still struggle with leveraging it for lead generation. With 80% of marketers…

Paid Social Specialist Needed – Join Ignite Visibility

By John Lincoln

Ignite Visibility is looking for a Paid Social Specialist to join their team! Read the job posting below. Job Description Ignite Visibility is looking for a full time Paid Social Specialist to join their fast-growing team in San Diego. This position is a great opportunity for an individual with intermediate experience in Facebook ads to…

Paid Search Specialist Needed – Join Ignite Visibility

By John Lincoln

Ignite Visibility is looking for a PPC specialist to join their team! Read the job posting below. Paid Search Specialist Needed Job Description Ignite Visibility is looking for a full time Paid Search Specialist to join their fast-growing team in San Diego. This position is a great opportunity for an individual with intermediate experience in…

8 Simple Mobile Landing Page Strategies With A Big Return

By John Lincoln

With the right mobile landing page strategies you can increase sales dramatically. Here are 8 important strategies to focus on. Go big or go home? Nope, go mobile or go home. That should be your motto if you’re into digital marketing. Why? Because not too long ago, mobile browsing overtook desktop browsing for the first…

Big Changes at Amazon, Facebook and Google

By John Lincoln

This week: Facebook has some new announcements, Amazon makes a big change for third-party sellers, and some folks learned how to game the Google AdSense system. Here’s what happened this week in digital marketing. Amazon Will Require 3rd-Party Sellers to Accept Automatic Returns On October 2, Amazon will roll out a new policy that requires…

7 Savvy Brands Using Snapchat for Business (And Winning)

By John Lincoln

Many brands have flocked to Snapchat but only a few are using the social media app correctly. We’ve put together a list of brands who have found success with Snapchat for business, and how you can make their strategies work for you. Scared of a little app called Snapchat? You’re not alone. That little app…

The Secrets to Mastering Instagram Analytics: Tools & Analysis Guide

By John Lincoln

You are probably not taking full advantage of Instagram Analytics or Instagram Analytics tools. This post will change all that. Get ready to learn.   Welcome to the age of Instagram, the photo-driven platform that’s taken the social media world by storm. After all, it currently boasts 700 million active users. And like similar social…

Amazon Spark, Facebook Penalties and More

By John Lincoln

This week: Amazon Spark runs amok in marketing, a new Facebook update is bad news for webmasters with non-responsive sites, and Google increases its crawl limit. Here’s what happened this week in digital marketing.   Facebook Update Penalizes Non-Responsive Websites It’s not just Google that penalizes non-responsive websites anymore. Now, Facebook is doing it too….

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