Updated 3/30/2021 In many ways, search engine optimization, or SEO, can feel like a moving target. Are you curious about the dark side of SEO? We call it black hat, and as you can guess, it’s not recommended by Google and straight lace marketers alike. However, doing so could land your website in hot water…
Competitors Bidding On Your Brand? How To Stop Them
Losing ad rank is never easy – and losing rank on your own brand name is even worse. Unfortunately, other brands bidding on your name is an all too common occurrence. In this article, I’ll go over the steps you should take to stop competitors from bidding on your branded terms. Watch the Video or…
The Best Yoast SEO Plugin Settings (The Quick and Dirty Guide)
If you run a WordPress blog, you’re likely using (or at least familiar) with Yoast SEO. But are you getting the most out of it? In this guide, Ignite’s Director of Strategy Chrystal Lenardson will walk you through a few of the most effective Yoast SEO settings. Why Should Websites Use the Yoast SEO Plugin?…
How to Find Your Money Pages (And Increase Conversions)
I’ll let you in on a little secret: most of the time, there’s only a few pages on your website that drive the build of leads and revenue. We call those your money pages. Today, I’ll show you how to find those money pages – and increase conversions while you’re at it. Watch the Video…
24 SEO Tests You Should Run To Boost Performance
By now, you already know about the importance of running SEO tests. They help you determine effective strategies, eliminate wasteful spending, and uncover new opportunities. But there are countless different types of SEO tests that you can run. Which ones are right for your business? In this article, I’ll answer that question by covering 24…
Simple Dental SEO Strategies to Grow Your Practice
Considering adding dental SEO to your digital marketing strategy? Then, you’ve come to the right place! In this blog, I’ll cover some of the top ways you can boost your brand and expand your reach with dental SEO marketing. Start with Local SEO SEO comes in many forms. There’s international SEO, ecommerce SEO, and local…
How To Grow SEO Traffic Fast With The Selector System
This is a tried-and-true system to grow SEO traffic and results. Watch the video, play the podcast or read the article below to learn this 6 step SEO strategy. Play The Podcast First, it is important to note I am not the only one who uses this system. I have spoken with at least 10…
New Data Reveals THE MOST Important Voice Search Ranking Signals
A new study has confirmed what you might have already suspected about voice search ranking signals, but it found some surprises as well. Backlinko analyzed 10,000 Google Home search results. The whole effort was an attempt to answer a straightforward question: how do you optimize your site for voice search? The study looked at 11…
How To Get Your Website In Google Top Stories (And Track Results)
Familiar with Google’s Top Stories feature? If not, you’re about to be. In this guide, I cover everything from Top Stories origins to why they’re so important to how you can improve your odds of ranking for them. Before They Were Google Top Stories, They Were In The News First step? Going back to the…
Get Good Fast, Learn SEO Basics – 9 Rapid-Fire Resources
SEO basics are critical to long-term success. In fact, just a few of the right moves consistently in SEO and you’re going to be ranking well. Here are some amazing resources to learn the basics of SEO. In this article, we’ll go over 9 amazing resources that will help you learn SEO basics even if…