There are over 968 million websites online and from 2013 to to 2014 the number of websites online jumped 44%. that is an additional 590 million sites! So when it comes to ranking new websites, along with the older more established domains, search engines have a bit of a situation. SEO professionals generally like to…
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Simplifying the Google Panda Update – Infographic
This infographic focuses the main things the Google Panda update hates, or looks for when filtering out content from the Google index. This is an infographic meant for beginners of those looking to explain the basics. Simplifying the Google Panda Update – An infographic by the team at Google Panda Update SEO Information Embed Simplifying…
Google to Increase Importance of HTTPS as a Ranking Factor
Most website owners at this point know they should be on HTTPS. It increases user security, gives you a slight ranking boost in Google and ensures you don’t show a warning in the new chrome browser. However, with the news this week there will be an even larger reason to switch. According to the SEM…
Micro Study on Retail Category Optimization for SEO
I have worked with a lot of large retail clients (I do think this topic applies to most industries though) and this one has really been bugging me. What is the best way to deal with your pagination? Google basically says that you can use view all (they do recommend this one actually as #1), to see…
How Much Should you Give Away in your SEO Proposal?
For people in SEO, and really any line of work, there comes a point where you ask yourself, “Haven’t I given this prospect enough already do demonstrate my value?” In SEO in particular, this is a very common issue. In this post, I dive into how much you should give away for free and where…
Why there are so Many Haters in Search Engine Optimization
I love search engine optimization (and really all digital marketing, but for some reason I write on SEO all the time) and the SEO community that comes with it. But man oh man, say something a little the wrong way, forget a technical point, or make any mistake then you are most likely going to…
13 SEO Predictions for Future Planning
The SEO industry is constantly evolving. What is true today will not be true tomorrow. Google, Bing, Yahoo, etc, are all just companies looking to offer the best search results so that they can attract more searches and serve more ads. In this blog post, I make some key predictions into the future of SEO….
How We Migrated to HTTPS and Didn’t Miss a Beat
We know that Google now wants our site to be on HTTPS. Not only does it help your rankings, Google will also be showing a warning of some kind in Chrome 42 for non-secure sites. Outside of that, did you know that consumers actually look at websites to see if they are secure before entering…
Top Reasons Why You’re Not Ranked Number 1 in Google
Everyone wants to be ranked number 1 in Google for their industries competitive keywords. I can’t tell you how many times people have asked me, “Why am I not ranked number 1?” Or they will say, “I should be ranked number one, we are the best!” Generally, people who say this are new to search…
Internet Marketing News in April and May 2015
In April and May of 2015 there were a ton of changes in SEO, online advertising, analytics and content publishing. In this video, John Lincoln provides insight on these Internet marketing industry updates. Video Internet Marketing News in April and May 2015 Webmaster tools new search analytics report Change of address tool for subdomains Chrome 42…